Omega Groep · 12 hours ago

Field Marketing Specialist

United States

Full-time

Remote

Entry, Mid Level

$65K/yr - $85K/yr

2+ years exp

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Health CareHospital

Insider Connection @Omega Groep

Discover valuable connections within the company who might provide insights and potential referrals.
Get 3x more responses when you reach out via email instead of LinkedIn.

Responsibilities

Assist with event preparation and management to drive sales pipeline, conduct venue research, prepare speaker content, coordinate with Sales team pre- and post-event on attendee outreach, etc.

Research and recommend participation in industry events, trade shows, and conferences that align with Sales target criteria and ideal customer profiles

Manage and enhance webinar program, coordinate with internal and external speakers, prepare content, manage promotion efforts, and outline post-event content creation

Enhance Omegas co-marketing vendor relationships, building and enhancing relationships with strategic and technology partners through the use of live events, webinars, go-to-market campaigns, and other co-marketing efforts

Manage partner market development funds (MDR) program, coordinating with partners to secure and utilize available funds to boost Omega marketing efforts and increase the pipeline for Omega services

Support essential marketing operations initiatives in Hubspot and Salesforce, such as managing the lead lifecycle, lead scoring, lead nurturing, segmentation, and data cleansing

Support other strategic marketing and corporate initiatives as assigned

Qualification

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B2B marketingEvent managementMarketing automationCRM toolsProject managementResearch proficiencySimplify technical information