Boehringer Ingelheim · 14 hours ago
AD/Sr. AD, Business Analytics TA (Remote)
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BiotechnologyHealth Care
Comp. & BenefitsNo H1B
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Responsibilities
Conducts advanced analytics to brand teams/customer channels in support of brand planning and promotional resource allocation, resource allocation in customer channels including digital and evolution of commercial model
Liaises between Marketing and Sales in the development of business tactics and strategies
Responsible for leading the development of targets and segments that are aligned with business strategy
Responsible for executing departmental procedures and collaborating within the organization to ensure the marketing strategy is integrated into delivered sales force call plans for both in person and virtual / non-personal digital, telephone plans etc
Works with internal customers to assure that responsible analytical results are communicated and used effectively
Builds and shares knowledge of analytical methodologies and high-quality vendors including third party digital agencies with others in the department
Establishes work habits to support the therapeutic business function's evolving process and execution needs
Qualification
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Required
Bachelor's degree and seven (7) years of analytic experience with relevant data sources and analytical methodologies
OR Master's degree and five (5) years of experience with relevant data sources and analytical methodologies
Proficiency in the development, documentation and communication of analytical plans
Proficiency in advanced analytical techniques including multivariate analytical and promotional responsiveness techniques
Proficiency in customer identification and segmentation that has influenced marketing and sales strategy
Experience in conducting digital analytics (non-personal marketing tactics such as email, banner, mobile and alerts) or working in another analytical field with a demonstrated passion for digital technology
Experience in analyzing campaigns and performing in-campaign analytics to improve performance and working with Consumer marketing databases
Experience in understanding customer needs, incorporating in deliverable, and ensuring recommendations/results and implemented
Experience in coordinating insights from disparate functions and sources, e.g., marketing research, forecasts, etc., into a comprehensive and insightful analysis and/or recommendation
Proficiency in R/Python and / or SAS and other data extraction and analytical tools such as SQL, etc.
Experience with Excel and Power Point
Strong interpersonal abilities
Ability to manage multiple projects at the same time
Must be legally authorized to work in the United States without restriction
Must be willing to take a drug test and post-offer physical (if required)
Must be 18 years of age or older
Bachelor´s degree from an accredited institution required
Strong statistical background with extensive modeling experience
Proficiency in SAS and other data extraction and analytical tools such as SQL
Strong interpersonal abilities, can manage multiple projects and direct reports at the same time
Functional competencies: Analytical skills, Business orientation, influence
Preferred
Master's/PhD preferred
BS/BA in Mathematics, Statistics, Engineering, Business/Data analytics, or a related equivalent with eight (8) years, or Masters degree in Mathematics, Statistics, Engineering, Business/Data analytics, or a related equivalent with six (6) years of healthcare/pharmaceutical industry or academic experience. Experience must also include working directly with product segmentation, benchmarking, score-carding, targeting, and promotion-response modeling
Company
Boehringer Ingelheim
Boehringer Ingelheim is a group of pharmaceutical companies that focuses on prescription medicines and animal health. It is a sub-organization of Boehringer Ingelheim.
Funding
Current Stage
Late StageRecent News
2024-10-24
MarketScreener
2024-10-14
Business Wire
2024-06-03
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