Vestcom · 17 hours ago

Manager, Data Strategy & Insights (DSI), Insights & Platform Development

Little Rock, AR

Full-time

Remote

Mid, Senior Level

$100K/yr - $166K/yr

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Responsibilities

Collaborate with business stakeholders to gather requirements and understand data needs.

Design, develop, and update the measurement engines that assess Vestcom shelfAdz marketing campaigns.

Transform complex business requirements into modularized functions that guide pre-campaign and post-campaign analytics.

Direct actions of Vestcom’s IT and Client Retail IT teams in support of the onboarding of new retailer data.

Ensure that data is standardized wherever possible to allow for analytics/insights within an integrated Analytics Data Warehouse.

Leverage data warehouses, data marts, and data lakes to support the development of DSI’s measurement platform as well as new insight deliverables.

Work with Engineering to implement SQL queries into functions that transform and run campaign analytics against Vestcom’s retail partners point-of-sale information.

Work with Engineering to Author integration logic that brings together analyses from multiple retailer partners, and 3rd party syndicated partner(s), to provide reporting to Vestcom’s CPG and Adult Beverage clients.

Work with Engineering to Author new insight deliverables (e.g. Category Buyer Dynamic), which highlight opportunities for clients to seize share, volume and buyers using 'intelligent' campaign logic.

Stay updated with industry trends and best practices amongst our retail partners for campaign measurement.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Data StrategyPlatform DevelopmentConsumer-Packaged Goods insightsRetail analytics modelsSQL developmentData warehousingSnowflakeDatabricksPythonAWSAzureGoogle CloudSalesForce Marketing CloudSiebel CRMData visualization frameworks

Required

Bachelor’s or master’s degree in computer science, business analytics, data science, or related field.

Proven experience as a Platform Developer in a role(s) that demonstrates this skillset. Deployments in Snowflake or the Databricks platform highly valued.

Core understanding of KPIs and Insights that matter most to CPG Manufacturers and Retailers.

Strong experience in analytics, database design, data modeling, and SQL development.

Familiarity with data warehousing concepts and technologies (e.g., Snowflake, SQL Server, Databricks).

Familiarity with CRM platforms, such as SalesForce Marketing Cloud and Siebel CRM.

Strong experience with Python, and opensource data visualization & application frameworks like plotly & streamlit.

Proficient with cloud platforms (e.g., AWS, Azure, Snowflake, Google Cloud) and their data services.

Experience working with Analysts, leveraging transactional data in descriptive, predictive, and prescriptive applications.

Ability to work collaboratively in cross-functional teams and adapt to a dynamic work environment.

Must have exceptional time management, organizational and problem-solving skills, keen attention to detail, and an ability to multi-task in a fast-paced environment.

Must have strong oral, interpersonal, and written communication skills.

Must be able to prepare and effectively present information to large and small groups, employees, and management.

Ability to embody and reflect Vestcom’s core values.