CompanyCam · 12 hours ago

Senior Marketing Operations Specialist

Lincoln, NE or Remote (U.S.)

Full-time

Remote

Mid, Senior Level

$95K/yr - $105K/yr

2+ years exp

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AndroidConstruction

Growth Opportunities

No H1B

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Responsibilities

Assist with operationalizing go-to-market strategy across teams to help achieve goals.

Be responsible for training and user adoption of our marketing technology stack.

Work closely with the marketing team to develop and optimize campaigns that drive new lead gen and customer engagement.

Operationalize A|B tests and monitor and report on the effectiveness with short and long-term goals.

Analyze website traffic and campaign data to identify trends and opportunities for improvement.

Monitor marketing lead flow and ensure accurate data tracking.

Collaborate with sales, success, support, product, and marketing teams to align marketing efforts with revenue goals.

Provide insights and recommendations to improve marketing ROI by initiative.

Create and maintain reports on marketing KPIs.

Optimize technology investments and stay up-to-date with changes in the marketing technology space(s), and make recommendations for adoption.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Marketing OperationsPardotData AnalysisCampaign OptimizationA/B TestingMarketing Technology StackData Team ExperienceTechnology RecommendationsKPI Management

Required

Have at least 2 years of experience in marketing operations or marketing technology, actively administering Pardot, ideally as a primary or secondary administrator.

Show up every day, taking the courage to do the difficult but necessary stuff.

Grow up constantly: you're OK working in an environment full of change. You take responsibility, love ownership, learn continuously, and have a growth mindset.

Do good by treating your co-workers and customers the way you would like to be treated.

Be technically savvy and hungry to learn the ins and outs of our platform quickly.

Reside permanently and currently in the United States. Sorry, we're not hiring outside the US at this time even if you're willing to work during US time zones.