High 5 Games · 9 hours ago
Affiliate Manager
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Gambling Facilities and Casinos
Insider Connection @High 5 Games
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Responsibilities
Affiliate Recruitment: Identify, recruit, and onboard new affiliates who align with the brand’s goals and target audience. Build relationships with potential affiliates and establish partnerships to improve online ranking of High 5 with key partners.
Relationship Management: Maintain strong, positive relationships with existing affiliates. Function as the primary point of contact for affiliates, addressing inquiries, resolving issues, and ensuring satisfaction to grow the business. Evaluate performance to ensure we remove bottom performing partners.
Campaign Strategy and Execution: Collaborate with the marketing and creative team to design affiliate marketing campaigns. Provide affiliates with promotional materials, such as banners, links, and content as we build more integrated partnerships.
Performance Monitoring and Optimization: Track affiliate performance using analytics tools and platforms. Analyze data to identify top-performing affiliates and opportunities for improvement. Optimize campaigns to maximize ROI, ensuring alignment with business objectives.
Compliance and Quality Assurance: Ensure affiliates adhere to company policies and ethical practices. Monitor for fraudulent activities, low-quality traffic, or violations of terms to ensure partners are additive to High 5 Branding.
Payment and Reporting: Manage affiliate payment schedules, ensuring timely and accurate payouts. Create performance reports for internal stakeholders, highlighting key metrics like Cost per first purchase (CPFP), ROAS and revenue, focused on player quality.
Market Research and Competitor Analysis: Stay informed about industry trends and competitor activities. Adapt strategies to remain competitive in the affiliate landscape.
Tool and Platform Management: Use affiliate marketing software to manage campaigns, track performance, and communicate with affiliates.
Qualification
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Required
Excellent Verbal and written Communication skills
Super organized taskmaster
Strong presentation skills
A strategic thinker, but also willing to roll up your sleeves to execute in a lean and agile start-up environment.
Ability to think outside of the box, be innovative, adaptable and come up with creative solutions to changing business challenges
Experience working in an online, gaming, or fast-moving industry required.
Minimum 5 years of relevant working experience in a similar role in the areas of marketing technology and paid digital media.
Creative operations, marketing project management and technical task management experience
Working knowledge of digital advertising, marketing tracking/reporting, and mar-tech systems
Company
High 5 Games
High 5 Games is laser-focused on making an impression through innovative casino content for the land-based, mobile, online, and social markets.