CoverForce · 9 hours ago

Founding Product Marketing Manager

United States

Full-time

Remote

Mid Level

3+ years exp

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Commercial InsuranceDeveloper APIs

Insider Connection @CoverForce

Discover valuable connections within the company who might provide insights and potential referrals.
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Responsibilities

Email marketing: create and managing all email marketing, and drive leads to our scrappy sales team through successful campaigns.

Web design: Our company website needs to give customers and investors the right impression, and we will need you to continuously improve this online asset.

SEO basics: SEO is crucial for ensuring that our company’s site is seen by the right people, and you should have an understanding of SEO basics to boost organic our rankings.

Management of paid budget: Your will be responsible for managing PPC and other paid advertising initiatives, and for analyzing and driving maximum ROI for these marketing strategies through rigorous testing.

Experience in events: an impressive first showing at events and trade shows, and to make our company look good at its first public appearance through designing promotional materials and managing all event details.

Branding/PR: build partnerships and relationships to build some buzz around our brand. Being experts in the area of public relations and branding isn’t a must, but you should be able to adapt and manage these processes for our brand.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Email MarketingWeb DesignPPC ManagementSEO BasicsEvent ManagementBranding/PRCRM ToolsDesign ToolsData-driven MarketingSocial Media MarketingWebsite OptimizationProject Management