WMP Eyewear · 5 hours ago
Email Marketing Specialist
United States
Full-time
Remote
Entry, Mid Level
Maximize your interview chancesConsumer GoodsEyewear
Hiring Manager
Ursula Rybak
Insider Connection @WMP Eyewear
Get 3x more responses when you reach out via email instead of LinkedIn.
Responsibilities
Plan, build, and execute email campaigns using Klaviyo.
Develop and manage SMS campaigns via Attentive, ensuring timely, personalized messaging.
Create and test customer segments to deliver tailored experiences.
Perform A/B testing on subject lines, content, and layouts to maximize engagement.
Manage and optimize automated email and SMS flows for seamless customer journeys.
Provide clear and actionable monthly reporting decks on campaign performance.
Work with a large subscriber list to ensure effective targeting and deliverability.
Monitor and analyze performance metrics to improve open rates, click-throughs, and conversions.
Qualification
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Required
Proven experience with Klaviyo for email campaigns (required)
Experience with Attentive for SMS campaigns (required)
Strong knowledge of email and SMS marketing best practices, segmentation, and automation
Experience managing large subscriber lists (500K+)
Exceptional organizational skills and attention to detail
Comfort with data and analytics to drive decisions
Preferred
Fashion or apparel industry experience (a plus)
Benefits
Medical, dental, and vision insurance
Generous paid time off and sick leave
Never work weekends or holidays
Free sunglasses every month!
Company
WMP Eyewear
At WMP we believe quality eyewear shouldn’t be exclusive to designer labels.
Founded in 2011
11-50 employees
Funding
Current Stage
Early StageLeadership Team
David Bozek
Founder
Company data provided by crunchbase
