Campaign Manager, Programmatic/DSP @ PulsePoint | Jobright.ai
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PulsePoint · 15 hours ago

Campaign Manager, Programmatic/DSP

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Responsibilities

Campaign Manager at PulsePoint is responsible for the implementation, management and analysis of advertiser campaigns, including, trafficking, troubleshooting, reporting and optimization.
Execute and run digital advertising campaigns that deliver successful results and metrics/KPIs as determined by our clients (e.g. CPA, CPC etc.).
Work with clients and Account Management team to set up campaigns for launch (creative trafficking, testing, tag management, ad server campaign setup, etc.).
Troubleshoot targeting issues, resolve any traffic issues and reconcile discrepancies.
Analyze results across programs, campaigns and segments and execute optimizations.
Regularly monitor and QA all live campaigns for proper serving, click through action and conversion events.
Advanced post-campaign reporting, identifying trends and making recommendations for future investment.
Supporting technical and non-technical issues as reported by clients and helping them reach resolution by liaising with internal teams.
Consulting with Account Management and Sales teams to support account planning and client strategy.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Digital AdvertisingCampaign ManagementProgrammatic TradingRTB/Programmatic BuyingDSP ExperienceAd Serving ConceptsHTML/JS KnowledgeAd Server TechnologiesDisplay Ads TraffickingMobile Ads TraffickingVideo Ads TraffickingWeb Troubleshooting ToolsData Visualization ToolsAnalytical Software Skills

Required

2-5+ years in a digital advertising role trafficking, campaign management, ad ops, programmatic trading
RTB/Programmatic buying experience using at least 1 DSP required.
Experience trafficking Display, Mobile and Video ads.
Strong knowledge of how web sites and online ads work.
Basic knowledge of HTML/JS a big plus.
Understanding of online ad serving concepts and KPIs (CPM/CPA/CPC/Viewability).
Experience with ad server technologies such as DoubleClick for Publishers (DFP) and/or Exchange/DSP ad serving environments.

Preferred

Familiarity with web troubleshooting tools such as Firebug, Charles, Chrome/Safari Inspector or Web Developer Tools.
Familiar with data visualization tools.
Analytical software skills (e.g., any exposure to big data stores such as Hadoop, and statistical analysis packages.

Benefits

Comprehensive healthcare with medical, dental, and vision options, and 100%-paid life & disability insurance
401(k) Match
Generous paid vacation and sick time
Paid parental leave & adoption assistance
Annual tuition assistance
Better Yourself Wellness program
Commuter benefits and commuting subsidy
Group volunteer opportunities and fun events
A referral bonus program -- we love hiring referrals here at PulsePoint

Company

PulsePoint

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PulsePoint is a technology company using data to accelerate healthcare marketing.

H1B Sponsorship

PulsePoint has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (5)
2022 (8)
2021 (15)
2020 (7)

Funding

Current Stage
Growth Stage
Total Funding
$43.49M
2021-04-29Acquired· undefined
2015-09-29Debt Financing· $30M
2013-01-01Series Unknown· $3M

Leadership Team

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Sloan Gaon
CEO
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Ezra Suveyke
CTO
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Company data provided by crunchbase
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