Gametime · 7 hours ago
Data Scientist - SEM Bidding
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Responsibilities
Develop and deploy predictive models to optimize SEM bidding strategies, including spend levels, seasonal adjustments, manual bids, and Target ROAS settings.
Use clustering techniques and performance data to structure campaigns for maximum efficiency and scalability.
Support the automation of campaign creation and bid management to streamline SEM processes.
Generate detailed reports on campaign performance, highlighting key metrics and optimization opportunities, and communicate findings to stakeholders across marketing, finance, and data teams.
Collaborate with marketing and finance team members to understand channel incrementality through measurement and experimentation and inform financial scenario planning and target setting.
Partner with the performance marketing, supply, fan happiness, and finance teams to provide data-driven solutions that support SEM and broader marketing goals.
Stay informed on market and industry trends to help maintain data science as a competitive advantage for the company.
Qualification
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Required
Bachelor’s degree in Data Science, Mathematics, Statistics, Computer Science, or related field.
4+ years of experience in SEM campaign management and optimization, with hands-on experience in a marketplace setting.
Strong knowledge and demonstrated experience working with Google Ads and SEM platforms, including campaign structuring, bidding strategies, and auction dynamics in a marketplace setting.
Experience building machine learning models for SEM bidding optimization, including spend and performance forecasting and Target ROAS.
Proficient in Python/R and SQL for data analysis, predictive modeling, and optimization workflows.
Strong foundation in statistics, with experience in A/B testing, performance metrics, and predictive analytics.
Experience working with business intelligence data visualization software, such as Tableau or Sigma.
Ability to work cross-functionally with teams in marketing, supply, finance, and fan happiness to achieve business goals.
Clear and concise communication skills to present technical insights and recommendations to stakeholders, ensuring alignment on SEM strategies.
Demonstrates strong critical thinking and decision-making abilities, especially under pressure.
Proactive in identifying challenges and implementing solutions and embodies a proactive and 'Always be Curious' mindset.
Expertise with Google Ads, experience with machine learning libraries (e.g., Scikit-learn, TensorFlow), and familiarity with data visualization tools (e.g., Tableau, Power BI, Sigma).
Preferred
Experience with SEM in a dynamic, high-growth marketplace environment.
Advanced degree in Data Science or related fields.
Prior experience with automated bidding systems and Target ROAS optimization.
Experience in ticketing is a strong plus.
Benefits
Flexible PTO
Competitive salary & equity package
Monthly Gametime credits for any event ($1,200/yr)
Medical, dental, & vision insurance
Family forming benefits through Carrot Fertility
Life insurance and disability benefits
401k, HSA, pre-tax savings programs
Company happy-hours, events and outings
Wellness programs
Tenure recognition
Company
Gametime
Gametime sells last-minute tickets to the most popular events in sports, music, and theater.
H1B Sponsorship
Gametime has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (1)
2022 (2)
2020 (3)
Funding
Current Stage
Growth StageTotal Funding
$71.6MKey Investors
Nimble PartnersEvolution MediaAccel
2022-05-26Series C· $30M
2017-09-13Series Unknown· $8.2M
2016-09-21Series B· $20M
Recent News
TheTicketingBusiness News
2024-02-14
Venture Capital Firms
2022-05-30
Company data provided by crunchbase