Checkmate · 10 hours ago

Director of Growth

Los Angeles, CA

Full-time

Remote

Director/Executive

5+ years exp

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E-CommerceRetail Technology

Growth Opportunities

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Responsibilities

Develop and execute a comprehensive growth strategy to 5-10x daily user growth numbers, focusing on acquiring high-quality users

Drive installs and engagement through content-driven campaigns, especially short-form video platforms like TikTok and Instagram

Partner with product teams to optimize user flows and retention strategies, ensuring seamless experiences that boost lifetime value

Implement and oversee robust analytics frameworks (e.g., attribution tools) to track campaign performance, identify trends, and guide decision-making

Leverage A/B testing and experimentation to identify high-impact growth levers

Scale existing growth pillars—performance marketing, organic content, and lifecycle marketing (email, push, SMS)—to the next level

Identify and execute on emerging growth channels and opportunities for 10x returns

Define and enhance Checkmate's brand through storytelling and messaging that resonates with Gen Z

Unify marketing efforts across all channels to create a cohesive and compelling brand 'vibe.'

Work closely with product, tech, and sales teams to align growth initiatives with overall business objectives

Provide thought leadership in the growth marketing space, staying ahead of industry trends and emerging technologies

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Growth StrategyAnalytics ExpertiseContent MarketingE-commerce ExperienceStartup Environment ExperienceInfluencer MarketingShort-form Video ContentLifecycle MarketingAttribution Frameworks

Required

At least 5 years in growth-focused roles (acquisition, lifecycle, or product growth) with a strong track record of driving results in fast-paced environments

Deep expertise in analytics, including setting up and interpreting attribution frameworks and optimizing data-driven campaigns

Experience working with product teams to enhance user experiences and unlock growth opportunities

Proficiency in scaling growth through short-form video content and influencer marketing

Proven ability to think big and execute incrementally, finding creative solutions to scale

Thrives in startup environments, where rolling up your sleeves and getting things done is key to success