Intelliswift Software · 5 hours ago
Content Strategist
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Responsibilities
The ideal candidate is passionate about delivering innovative, compelling content — from guides to videos to web experiences and more — and promotional campaign kits that will be used across our global demand programs.
The role requires working cross-functionally with portfolio marketing, demand marketing, product marketing, communications, web, creative and other teams.
Website content and journeys: Work closely with web program managers, product SMEs, writers, and designers to articulate capabilities, benefits, features, and use cases across product and solution pages.
Content strategy: Support the content strategy for various client products including but not limited to Real-Time CDP and Customer Journey Analytics. Partner with our Portfolio marketing team and campaign managers to ensure content is aligned with campaign strategy and activated in relevant channels.
Strategic content development: Develop creative briefs that synthesize large amounts of information — from industry trends to subject matter expert input to primary research — into audience-centric insights and stories that give our creative team the guidance they need to build compelling content.
Partner with our creative studio and subject matter experts to review content for accuracy, tone, and visual appeal.
Editorial: Excellent storytelling, writing, and editing skills. Ability to translate complex subjects into consumable, customer-centric content assets.
Content management & enablement: Catalogue and distribute new content as it becomes available. Enable the broader marketing ecosystem to understand our strategy, what content is available, and how to use it.
Qualification
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Required
5+ years of Content Strategy or similar experience
B2B marketing experience desired
Bachelor’s Degree or equivalent work experience
Website content and journeys: Work closely with web program managers, product SMEs, writers, and designers to articulate capabilities, benefits, features, and use cases across product and solution pages.
Content strategy: Support the content strategy for various client products including but not limited to Real-Time CDP and Customer Journey Analytics. Partner with our Portfolio marketing team and campaign managers to ensure content is aligned with campaign strategy and activated in relevant channels.
Strategic content development: Develop creative briefs that synthesize large amounts of information — from industry trends to subject matter expert input to primary research — into audience-centric insights and stories that give our creative team the guidance they need to build compelling content.
Partner with our creative studio and subject matter experts to review content for accuracy, tone, and visual appeal.
Editorial: Excellent storytelling, writing, and editing skills. Ability to translate complex subjects into consumable, customer-centric content assets.
Content management & enablement: Catalogue and distribute new content as it becomes available. Enable the broader marketing ecosystem to understand our strategy, what content is available, and how to use it.
Preferred
Experience marketing customer experience / martech software a plus but not required
Company
Intelliswift Software
Intelliswift Software provides information technology services to offer digital product engineering across various industries.
H1B Sponsorship
Intelliswift Software has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (37)
2022 (29)
2021 (31)
2020 (35)
Funding
Current Stage
Late StageTotal Funding
unknown2024-11-11Acquired· undefined
Leadership Team
Recent News
Business Standard India
2024-11-12
2024-04-08
Company data provided by crunchbase