Habitat for Humanity International · 5 hours ago

Senior Strategist, Digital Communications

United States

Full-time

Remote

Senior Level

$64K/yr - $76K/yr

7+ years exp

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Responsibilities

Cross-collaborate with stakeholders across the globe to develop innovative digital solutions to content /copy, page layout and content presentation to engage users.

Provide guidance to writers to ensure copy is web friendly — in keeping with how users consume information online and that copy complements other media elements (graphics, videos, etc.) on the page.

Perform light copy edits as needed.

Write blurbs, short teasers and calls-to-action copy for online content.

Habitat.org audiences are diverse. Ensure user experience, which includes copy and all visual and / or interactive elements, successfully targets audiences being served.

Go beyond a template approach to deliver audience-targeted and unique user experiences while staying within the brand guardrails.

Tap subject matter experts as needed (digital designers, UX and accessibility experts, writers, photo & video teams) to create needed media assets.

Ensure habitat.org functionality supports the goals of the page. As needed, collaborate with in-house Drupal and design team to guide creation of new functionality to support content and page layouts.

Bring a strategic perspective to .org pages, use data-driven insights, deploy SEO best practices (beyond just keywords), and use the lens of user journey to proactively refresh and launch web pages.

Work with Google Analytics consultant to pull site engagement data, then analyze the data and translate insights into engagement strategies.

Draft project plans for small to mid-size projects and manage stakeholders to ensure timely completion.

Work with and support Director, Digital Communications on large and long-term projects to build best of class experiences.

Qualification

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Digital communicationsEditing skillsSEO expertiseGoogle AnalyticsDrupal CMSData visualizationUser experienceInformation architectureMobile first approachMultimedia platformsContent strategyCollaboration skills