Harvest Group · 1 day ago
Advertising Manager, Retail Media
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Consumer GoodsRetail
Growth Opportunities
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Responsibilities
Inform strategy/planning and own execution for clients’ sponsored advertising campaigns
Build, maintain, and report on advertising campaigns aligned to client goals
Optimize and maintain campaigns, including analyzing current results to inform strategic tactical changes
Collaborate across internal account teams, external client teams, and Retail Media Group stakeholders to maximize performance for the clients’.com advertising
Guiding clients and client teams through clear and concise communication, both written and verbal
Strategic thinking, adaptability, and insightful analysis to identify areas of opportunity, delivering optimized results
Send weekly report to both client and Harvest account team with included analysis and insights of prior week’s activity and campaign results to date
Qualification
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Required
1+ years’ experience in B2B or B2C digital advertising, with an emphasis on paid search, online retail advertising experience is a plus
Enjoys fast paced, changing environment, and evolving challenges
Strategic thinker capable of analyzing data to inform and refine campaign execution
Self-starter with a drive to innovate and constantly improve process and results
Experience in managing multiple stakeholders, achieving consensus on goals and objectives
Ability to take ownership and work autonomously with little or no supervision
Effective multitasker, able to efficiently prioritize and organize multiple projects
Strong attention to detail and able to make connections between small changes and big results
Ability to translate large amounts of information into concise and actionable takeaways
Clear verbal and written communication skills
Adept at learning new software programs and tools
Proficient in Microsoft Office, with a focus on Excel
Willingness to travel
Preferred
Experience developing digital advertising strategies across multiple retailers (ex. Walmart, Sam’s Club, Amazon, Target, Kroger)
Company
Harvest Group
Harvest Group is a leading commerce agency for CPG brands looking to grow their business at Walmart, Target, Amazon, Kroger, Sam’s Club, Costco, Harris Teeter, and Albertsons.