ClickUp · 5 hours ago

Senior Marketing Technology Analyst

United States

Full-time

Remote

Senior Level

$120K/yr - $156K/yr

5+ years exp

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Responsibilities

Develop and execute a comprehensive marketing technology strategy aligned with ClickUp's ambitious growth objectives and efficiency goals.

Champion digital tools as a super-user and product evangelist.

Oversee the selection, implementation, and optimization of marketing technologies, including but not limited to email automation, audience management, website & app tagging, and integrations.

Collaborate with cross-functional teams to ensure seamless integration of marketing technologies with our existing tech stack (e.g., Marketo, Iterable, Snowflake, Salesforce, Retool, Apollo).

Architect and manage end-to-end integrations that promote data integrity, scalability, and a cohesive customer journey across marketing and sales technologies.

Design and optimize cross-functional workflows within the marketing technology stack to ensure seamless data flow and enhanced performance across platforms.

Drive the development and maintenance of our marketing data policies (preference management and data privacy compliance), ensuring data accuracy, accessibility, and actionability.

Spearhead the implementation of AI and machine learning solutions to enhance marketing efficiency and effectiveness.

Work closely with the COO, VP of Growth & Data and other leadership to align marketing technology initiatives with company-wide priorities and projects.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Marketing TechnologyIntegrationsB2B SaaSData ModelingMarketing AutomationSegmentGoogle Tag ManagerMarketoSalesforceProject ManagementCross-Functional Collaboration

Required

5+ years of experience in marketing technology roles

Deep understanding of B2B SaaS marketing technology landscape

Proven track record of implementing and optimizing marketing technology stacks

Strong technical skills, including experience with data modeling, analytics, and marketing automation

Experience designing integrations between marketing platforms and data analytics tools (e.g., data warehouses, CRM systems), with a focus on interoperability and efficiency.

Familiarity with tools such as Segment, Google Tag Manager, Marketo, Salesforce and various marketing platforms

Excellent project management and cross-functional collaboration skills

Strong analytical and problem-solving abilities