Gannett | USA TODAY NETWORK · 7 hours ago

Account Executive - Digital Marketing

New York, NY

Full-time

Remote

Mid, Senior Level

$50K/yr - $65K/yr

5+ years exp

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Hiring Manager

Shelley D.

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Responsibilities

Establishing and enhancing their online presence through website development, SEO, local listings, and reputation management on social media platforms.

Generating awareness and leads through various methods such as search engine marketing, social media engagement, display advertising, video content, and mobile advertising.

Growing the audience and promoting engagement through brand content solutions and social media marketing.

Managing leads and customers efficiently using lead alert systems, engagement tools, and tracking mechanisms.

Analyzing the effectiveness of campaigns using comprehensive reporting tools, mobile applications, and insights from emerging technologies like Virtual and Augmented Reality.

Utilize the best marketing services and solutions in the region to deliver exceptional results for your customers.

Foster partnerships with local businesses and assist them in achieving their marketing goals through digital marketing solutions.

Identify customer needs to develop and implement tailored account plans and client solutions that distinguish our services from those of our competitors.

Assist businesses in optimizing their online presence through personalized digital marketing strategies.

Actively pursue and secure new business and revenue streams.

Retain, manage, and expand your client base in the constantly evolving digital landscape.

Collaborate within a team to manage client relationships and sustain and increase account revenue.

Articulate and present our product suite to business decision-makers effectively.

Maintain proactive communication with customers via phone, video conferencing tools (such as MS Teams or Zoom), email, and in-person meetings.

Conduct face-to-face customer meetings, presentations, proposals, and demonstrations.

Manage a specified sales pipeline and devise a strategy for long-term sustained success.

Conduct regular client check-ins, upsell/cross-sell accounts, and address any client concerns regarding market share.

Utilize CRM (Salesforce) effectively and efficiently, recording all sales activities accurately.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Digital MarketingB2B SalesGoogle AdWordsGoogle AnalyticsSEOSocial Media MarketingSalesforceMS Office Suite