Home Painters Toronto ยท 7 hours ago
Digital Marketing Specialist
United States
Full-time
Remote
Mid, Senior Level
$15/hr - $15/hr
5+ years exp
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Responsibilities
Plan and execute all digital marketing, including SEO/SEM, email, social media and/or display advertising campaigns.
A strategy for content marketing campaigns, including determining what to write about, proofreading the copy of writers and also occasionally write articles if needed.
Create a strategy for email marketing campaigns, including writing email copy.
Organize, build and maintain a social media presence.
Track, monitor and ensure that campaigns are delivering against all KPIs by reporting on campaign performance.
Execute conversion rate optimization (CRO) strategies with UX design, landing page design, a/b testing, multivariate testing, marketing automation and email marketing with successful results.
Monitor industry changes and developments in digital marketing.
Work closely with the owner to ensure the companies marketing plan is being executed efficiently and successfully.
Qualification
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Required
At least 5 years of experience managing digital marketing campaigns.
Demonstrable experience leading and managing SEO/SEM, email, social media and/or display advertising campaigns.
Experience with copy-writing and writing blog articles.
Experience in optimizing landing pages and user funnels.
Experience with website platforms such as WordPress and WP bakery plugin
Experience using the Google Ads platform (Search, Display, Shopping, Video, Remarketing).
Excellent communication skills with an ability to clearly explain complex ideas verbally and in writing.
Strong attention to detail and project management skills.
Works well under pressure and can manage multiple tasks under time constraints.
Google Ads and Analytics Certifications.
Facebook Ads Blueprint Certification.
Extensive experience with Google Analytics, Google Webmaster Tools and Google Search Console.
Preferred
Graphics knowledge
Wordpress + WP bakery plugin experience
Experience running Facebook Ad campaigns using the Facebook Ad Manager / Power Editor.
CRM experience such as Infusionsoft, Zoho
Understanding of Google Tag Manager.
Benefits
Eligible for company medical benefit plan if successful completion of 90 days probation
Company
Home Painters Toronto
We Paint Homeowners' Dreams Home Painters Toronto is one of the leading painting contractors in Toronto and the GTA.
11-50 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase
