Arizent · 8 hours ago

Sales Enablement Manager or Senior Manager, Marketing Services

United States

Full-time

Remote

Senior Level

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Information Services

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Responsibilities

Create sales assets and lead generation programs for the Marketing Services team to keep a steady stream of new business leads prioritized for the sales team

Build outbound lead programs using Linkedin automation programs for sales team members

Evaluate client and prospect feedback to refine our services, delivery model and pricing to be competitive with industry standards

Producing content that drives awareness and leads for our marketing services, including hosting webinars, writing blog posts, and disseminating newsletters to keep our prospects and clients informed.

Oversee campaign plans for promoting Marketing Services, including content planning, paid media promotions, organic social, email programs and organic search engine optimization.

Creating an SLA with the sales team outlining commitments and accountability for success.

Lead Generation

Campaign Performance

Customer Satisfaction

Content Creation

Qualification

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B2B marketingSales strategyIntegrated campaignsSalesforceData analysisOutreach.io/SalesloftLinkedIn adsEvent planningProject managementGoogle AnalyticsCanvaGoogle SuiteZoom WebinarsCventBrightspotRelationship building