Fundraise Up · 6 hours ago

Product Marketing Manager, Georgia, Remote

Georgia Remote

Full-time

Remote

Mid, Senior Level

$36K/yr - $44K/yr

5+ years exp

Maximize your interview chances

Artificial Intelligence (AI)B2B

Insider Connection @Fundraise Up

Discover valuable connections within the company who might provide insights and potential referrals.
Get 3x more responses when you reach out via email instead of LinkedIn.

Responsibilities

Be responsible for developing product marketing briefs, messaging documents, competitive positioning, internal product training content, and external communication strategy for launches and in-market programs for existing and prospective customers.

Constantly monitoring competitive activity, identifying customer needs and interacting with engineering, operations, and sales to bring innovative new products to market.

Represent the voice of the customer across the organization. Amongst other deliverables, this manifests as differentiated messaging, positioning, and audience segmentation that is leveraged across the organization for internal and external use.

Contribute to a customer reference program to curate and showcase customers' success across various industries and use cases.

Possess expert knowledge of the competitive landscape. Develop and maintain sales tools and resources for the sales team to tell the story.

Work with marketing team members across content, design, and web development to plan and execute new product launch campaigns.

Collaborate with engineering to help align marketing priorities and programs with the product and business roadmap.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Product MarketingGo-to-Market PlansB2B MarketingSaaS ExperienceDigital Marketing ToolsCRM SoftwareAnalytics SoftwareContinuous Improvement

Required

5+ years of experience in product marketing, preferably in B2B, SaaS.

Strong understanding of product marketing principles and experience developing go-to-market plans.

Excellent communication and presentation skills, with the ability to articulate complex concepts clearly.

Experience with digital marketing tools and platforms, including CRM and analytics software (Hubspot, Salesforce).

You are both a self-starter and a team player.

You are excited to learn and continuously improve.

Benefits

30 days off

Home Office Setup Assistance: the company offers assistance with purchasing furniture (office chair, office desk, monitor) and other items to create a comfortable workspace.

English learning courses (50% reimbursement, up to $1,000 annually).

Relevant professional education (50% reimbursement, up to $1,500 annually).

Gym or swimming pool (50% reimbursement, up to $500 annually).

Coworking (up to $250 monthly).

Remote working.