Rithum · 5 hours ago
Director, Content and Communication
United States
Full-time
Remote
Director/Executive
10+ years exp
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Responsibilities
Evaluate existing assets and architect a content strategy that spans the marketing funnel, driving engagement across channels, including the website and social media.
Oversee high-impact content creation, including whitepapers, blog posts, case studies, and executive communications, to drive pipeline growth and brand affinity.
Align content with lead-generation efforts and go-to-market plans in collaboration with demand generation, product marketing, and sales teams.
Incorporate SEO optimization into content strategies to ensure discoverability and drive traffic growth.
Emphasize localization or personalization of content to cater to global or segmented audiences.
Define and lead clear business-impact targets for content strategies.
Monitor content performance across channels, leveraging content performance platforms (e.g., Marketo, Google Analytics) to optimize for engagement and effectiveness.
Implement KPIs to measure content impact, engagement, and ROI.
Drive thought leadership initiatives, including PR and media outreach, to amplify the company’s brand presence and position it as an industry innovator.
Foster relationships with press, analysts, and influencers to deliver consistent, impactful storytelling.
Proactively identify emerging industry trends to position the company as a forward-thinking leader.
Oversee executive communications, including keynote speeches, thought leadership articles, and high-stakes presentations.
Lead and mentor a team of content and communications professionals, fostering a culture of collaboration and innovation.
Establish workflows to ensure the timely delivery of impactful content.
Promote scalable content practices by leveraging templates and AI tools without compromising creativity.
Demonstrate budget management experience to effectively oversee content production costs or PR/marketing budgets.
Build strong relationships with internal and external stakeholders, including executives, clients, and partners.
Maintain content governance to ensure consistency and high standards across the organization.
Collaborate closely with customer success teams to create customer advocacy stories or case studies.
Qualification
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Required
10+ years of marketing and communications experience, with at least 3 years in senior roles within high-growth SaaS or technology companies.
Proven expertise in content strategy and creation, with a strong track record of developing materials that drive demand and align with marketing objectives.
Exceptional storytelling and communication skills, including experience crafting executive-level presentations and thought leadership content.
Demonstrated ability to collaborate cross-functionally with product, sales, and customer success teams.
Familiarity with AI tools and automation platforms for scaling content production.
Experience managing cross-functional global teams, especially for SaaS companies operating internationally.
Preferred
Bachelor’s degree in marketing, communications, journalism, or a related field; an MBA is a plus.
Experience in agency settings or SaaS industries, with exposure to high-velocity and enterprise go-to-market motions.
Knowledge of Account-Based Marketing (ABM) practices to align content with enterprise sales efforts.
Experience with rebranding efforts, particularly during periods of transformation or expansion.
Benefits
Medical, dental and vision benefits: Affordable health care plans and company HSA contributions, starting on Day 1
A 6% 401(k) match
Competitive time off package with 20 days of Paid Time Off, 9 paid company holidays, 2 paid floating holidays, 7 paid sick days, 2 Wellness days, and a paid volunteer day
12 weeks primary caregiver leave & 4 weeks secondary caregiver leave
Accident, critical illness, and hospital indemnity insurance
Pet insurance
Legal assistance and identity theft insurance plans
Life insurance 2x salary
Access to the Calm app, MoveSpring, and Employee Assistance Program
Remote work stipend for internet, cell phone, office furniture and supplies
Culture and team-building activities
Tuition assistance
Career development opportunities
Charitable contribution match up to $250 per year
Company
Rithum
Rithum is a provider of cloud-based e-commerce fulfillment and marketing solutions for large retailers, marketplaces, and consumer brands.
501-1,000 employees
Funding
Current Stage
Late StageLeadership Team
Lou Keyes
CEO & Board Member
Suzin Wold
CMO
Recent News
2024-10-14
Company data provided by crunchbase
