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Company

QuinStreet · 17 hours ago

Native & Display Media Buyer

United States

Full-time

Remote

Mid Level

$70K/yr - $90K/yr

3+ years exp

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AdvertisingInternet

Work & Life Balance

H1B Sponsor Likely

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Responsibilities

Develop, launch, optimize, and monitor Native & Display campaigns, managing the entire process from start to finish

Ensure campaign alignment with QuinStreet objectives and KPIs

Collaborate closely with account managers at ad networks to implement best practices and optimize targeting strategies for improved campaign performance.

Conduct in-depth competitive analysis to identify opportunities for new creative and advertorial testing

Contribute to the creative direction of campaigns, providing regular guidance to the creative team on images, videos, and advertorial ideas to be tested.

Provide regular reports and feedback to Director of Native & Display, offering insights into media performance and advocating for necessary support to enhance campaign yield and margin

Stay updated on industry trends and developments in Paid Native & Display advertising, implementing innovative strategies to drive campaign success and maintain competitive advantage.

Consistently and proactively direct and launch new tests and experiments with the goal of further driving yield and margin

A/B test ad copy, images/videos, and marketing funnels to improve campaign yield and margin

Identify and help establish new traffic source opportunities, both directly with media publishers and new ad networks

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Native AdvertisingDisplay AdvertisingPerformance MarketingTaboolaOutbrainRevContentMediaGoMicrosoft ExcelLanding Page DesignDirect Response CopywritingP&L ManagementProblem-Solving Abilities

Required

Minimum of 3 years experience in Display and Native advertising with a proven track record of success in developing and executing Paid Native strategies, preferably in the lead generation space.

In-depth knowledge of Native & Display platforms and tools, including Taboola, Outbrain, Revcontent, and MediaGo.

Strong analytical skills with the ability to interpret data, generate insights, and make data driven decisions.

Experience in Performance Marketing, ideally lead generation.

Expertise with Microsoft Excel.

Understanding and knowledge of landing page design and optimizations.

Familiarity with direct response geared copywriting.

Creative thinking and problem-solving abilities, with a results oriented mindset and a drive for continuous improvement.

Strong interpersonal and collaborative capabilities, cross team collaboration is crucial.

Preferred

Previous P&L management experience is preferred, but not required.

Benefits

Health care benefits

Retirement benefits

The amount of paid days off (paid sick leave, parental leave, paid time off, or vacation benefits)

Any other tax-reportable benefits

Company

QuinStreet

Glassdoor

3.8

QuinStreet is an online performance marketing company providing technologies for businesses to identify their targeted audiences.

Founded in 1999

Foster City, California, USA

501-1,000 employees

http://www.quinstreet.com

H1B Sponsorship

QuinStreet has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2023 (7)

2022 (34)

2021 (33)

2020 (14)