KellyMitchell Group ยท 2 weeks ago
Marketing Manager
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Responsibilities
Receive and interpret campaign briefs to develop tactical plans for launching and optimizing media channels within a broader media strategy
Deeply embedded within the business to understand key business problems, objectives, and audiences to solutions for your media strategy
Own relationships with key external stakeholders across field, campaigns, and product marketing teams, communicating performance and ensuring we have the elements necessary for optimization and optimal performance
Support quarterly business reviews (QBRs) by providing insights and performance data, as well as contributing to campaign wrap-up reports
Stay up-to-date on the latest media trends and vendor technologies to ensure your cloud is on the cutting edge of innovation
Drive optimization strategies and feedback loops with channel teams, integrated marketing, and product marketing
Continually test and iterate to ensure we are getting the most value out of each dollar spent
Qualification
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Required
5+ years of professional experience in performance marketing or general online and digital marketing, preferably in the B2B industry
2+ years successful event registration, content management, or project management experience
Proficiency in Asana, Tableau, Excel and/or Google Sheets
Experience managing budgets across different sizes: experimental to scaled (e.g., millions)
Media planning experience that includes choosing optimal audiences, channels, platforms, messaging, and ads to meet company goals
Fluency across paid social, programmatic display, content syndication, review sites, 3rd party email, and webinar distribution
Comfortable working in a fast-moving environment (agency or start-up experience a plus), working autonomously, and not always having perfect information
Proven track record of building strong relationships with stakeholders of all levels, enabling yourself as well as your team to do great work
Exceptional communicator and collaborative with a team mentality
Strong analytical thinker, driven problem solver, and a curiosity to understand the why
Comfortable using complex formulas and large data sets in google sheets
Creative mindset and ability to come up with unique solutions
Highly organized and detail-oriented with exceptional database management skills
Exceptional communications skills and experience working in a highly cross-functional organization
Ability to thrive in fast-paced environment with complex requirements, competing priorities, and last minute changes
Benefits
Medical, Dental, & Vision Insurance Plans
401K offered