DOE Media ยท 2 days ago
B2B Email Marketing Specialist
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AdvertisingEmail Marketing
Insider Connection @DOE Media
Get 3x more responses when you reach out via email instead of LinkedIn.
Responsibilities
Develop and execute cold B2B email marketing strategies that align with partners branding goals and target potential partners and opportunities.
Utilize cold email strategies to penetrate new markets and establish relationships with potential prospects by crafting sophisticated emails that effectively communicate value propositions to potential partners.
Leverage market insights to craft messaging that positions brands effectively in the B2B space
Write engaging and persuasive B2B email copy that drives action, focusing on outreach to potential partners.
Tailor content to different audiences while maintaining consistency in brand messaging and tone.
Ability to jump from 1 niche business to another with ease.
Create email sequences and nurture campaigns that build relationships with prospective partners and drive conversions.
Analyze and optimize email campaigns to maximize open rates, response rates, and overall effectiveness in driving potential partnerships.
Collaborate with cross-functional teams, including sales and product teams, to align messaging and ensure successful outreach campaigns.
Qualification
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Required
Proven experience with B2B marketing strategy, with a focus on email marketing and campaign execution.
Exceptional B2B copywriting skills, with a portfolio demonstrating the ability to craft compelling email content. This is a copy heavy role.
Experience in cold email marketing, with a focus on generating leads and driving conversions through outreach efforts.
Knowledge of B2B retail markets and the ability to tailor messaging to resonate with potential partners.
Strong understanding of B2B marketing tactics, content strategy, and customer segmentation.
B2B Email Marketing: 1 year (Required)
Digital Agency: 1 year (Required)
Preferred
Experience in cold email marketing is a plus, as you will be tasked with expanding the presence of brands into new partnerships.
Benefits
Health care
Dental care
Paid time off
Vision care
Dental insurance
Paid time off
Vision insurance