Vitalant · 2 days ago
Manager, Marketing Operations - Remote
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Responsibilities
Champion the marketing database, ensuring top-notch data quality, hygiene, and standardization.
Implement marketing operations processes with precision and consistency.
Maintain and enhance best practices for seamless program, channel, and campaign management and analysis.
Identify opportunities to streamline workflows, reducing manual processes and boosting team efficiency.
Lead the contact strategy change management process, documenting and communicating segmentation and process updates.
Share insights and analysis through clear, compelling presentations tailored to diverse audiences.
Qualification
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Required
Bachelor's degree or equivalent combination of education and experience
Five years of related experience
Four years’ experience using a marketing automation system (Eloqua, Adobe Campaign/Marketing Cloud, Salesforce, Marketo, HubSpot) including both campaign creation and result reporting through Eloqua Insight
Experience in both creative and relational database programming to support digital marketing channels such as email, SMS, digital display, Web sites and forms
Must possess the skills and abilities to successfully perform all assigned duties and responsibilities
Must be able to maintain confidentiality
Strong operational skills and experience
Must have experience maintaining processes for complex marketing organizations
Exceptional problem-solving skills and an ability to work closely with marketing strategy and technical stakeholders
Strong analytical, statistical, and personal organization skills
Able to organize, prioritize, and execute a variable workload and multiple priorities
Effective oral and written business communication skills
Ability to work in a team environment and participate as an active member of the team
Preferred
Eloqua Certification
Google Analytics certification
Healthcare industry experience
Two years’ experience using Google Analytics
Two years’ experience using reporting systems such as MS Power BI
Benefits
Medical, dental, and vision insurance
401K + 5% company match
Tuition assistance up to $5k per year
Free basic life and AD&D insurance
Free short-and-long-term disability insurance
Paid time off
Employee Resource Groups
Recognition and perks
Company
Vitalant
Vitalant is a blood collection, testing, logistics and distribution service provider company.
Funding
Current Stage
Late StageRecent News
2023-08-10
2022-08-22
Company data provided by crunchbase