Renesas Electronics · 2 days ago
Associate Regional Marketing Engineer
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Responsibilities
Work at both the strategic and tactical levels to shape overall marketing strategy, identify new customer engagement opportunities, measure and optimize campaigns, develop new tactics, and solve problems.
Help develop and deliver marketing strategies, tactics, and results that align with program, product, and business goals.
Drive demand generation and generate high-quality marketing qualified leads for the sales team by assisting with tactical marketing plans for new and existing portfolio products and market segments.
Develop and implement internal marketing programs to raise awareness and assist with up-to-date content and collateral for the sales, distribution and management teams.
Support sales and help drive distribution by developing and maintaining technical relationships with new and existing customers in the assigned territory/region with existing products.
Track key competitors and their activities, develop competitive analysis reports to help develop opportunities to grow based on market, competitive landscape, and future product needs.
Participate in negotiations as required and provide feedback to the Division to capture new business and/or maximize profitability.
Work with cross functional teams (Sales, Distribution, Product Marketing, Planning, Engineering, Customer Service, etc.) to ensure customer success while meeting revenue targets and division expectations.
Develop, format, maintain, and organize content for sales, distribution and customer presentations.
Assist sales/distribution with customer application and technical related questions.
Work with Product Marketing Managers to understand and maintain competitive market pricing.
Occasional travel to support new business opportunities, trade shows, and technology focused meetings.
Qualification
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Required
Bachelor’s degree in Technical, Engineering, Marketing, Business, Communications, or a related field (or equivalent experience).
1–3 years of experience in marketing, preferably in a regional or local marketing role.
Technical knowledge in Electronics and System Design at component level.
Experience with CRM Tools.
Strong verbal and written communication skills.
Proficient in Microsoft Office Suite (Excel, PowerPoint, Word).
Ability to work collaboratively in a fast-paced environment.
Strong attention to detail and organizational skills.
Ability to manage multiple projects simultaneously and meet deadlines.
Creative mindset with the ability to adapt marketing materials to regional needs.
Adaptability: Able to quickly pivot in response to changing market conditions and company priorities.
Team-Oriented: Works effectively in a team environment, collaborating with cross-functional departments.
Proactive: Takes initiative to identify opportunities and drive projects forward with minimal supervision.
Customer-Focused: Understands the needs and preferences of the regional customer base and tailors marketing strategies accordingly.
Benefits
Medical
Health savings account (with applicable medical plan)
Dental
Vision
Health and/or dependent care flexible spending accounts
Pre-tax commuter benefits
Life insurance
AD&D
Pet insurance
Company-paid life insurance and AD&D
LTD
Short term medical benefits
Paid sick time
Paid holidays
Accrued paid vacation
Company
Renesas Electronics
Renesas is an embedded semiconductor solution provider driven by its Purpose ‘To Make Our Lives Easier.’ As the industry’s leading expert in embedded processing with unmatched quality and system-level know-how, we have evolved to provide scalable and comprehensive semiconductor solutions for automotive, industrial, infrastructure, and IoT industries based on the broadest product portfolio, including High Performance Computing, Embedded Processing, Analog & Connectivity, and Power.
H1B Sponsorship
Renesas Electronics has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (43)
2022 (57)
2021 (65)
2020 (63)
Funding
Current Stage
Public CompanyTotal Funding
unknown2022-06-22Series Unknown
2003-07-24IPO
Recent News
2024-12-10
Company data provided by crunchbase