Veracity Insurance Solutions, LLC · 1 day ago
SEO Specialist
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Responsibilities
Develop and implement comprehensive SEO strategies to drive organic traffic growth.
Conduct keyword research, competitive analysis, and website audits to identify optimization opportunities.
In conjunction with the content team, develop an SEO content calendar that supports organic goals and the marketing funnel.
Optimize website content, structure, metadata, and other elements to improve search engine rankings.
Collaborate with the digital media specialist to build high-quality backlinks and manage link building campaigns.
Collaborate with content and design teams to ensure SEO best practices are implemented.
Monitor, analyze, and report on organic performance using tools like Google Analytics, Google Search Console, and various 3rd party SEO tools (Moz, Ahrefs, Screaming Frog, etc.).
Stay up-to-date on the latest SEO trends and algorithm updates.
Request & direct the efforts of resource providers (content writers, designers, etc.) in the execution of the SEO strategy.
Required to perform other duties as requested, directed, or assigned.
Strong interpersonal skills that facilitate productive and respectful collaboration with others and that value both the work and the people doing it.
Qualification
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Required
2+ years of experience in roles directly managing SEO strategy & execution
Proven results running national organic campaigns during your 2+ years of experience
The ability to develop a true SEO strategy
Proficiency with Google Analytics and Google Search Console
Working knowledge of various marketing tools (e.g. Moz, SEMRush, Ahrefs, etc.)
Strong project management skills
Extensive experience with content strategy development and management, either directly or in a consultative/collaborative role
Tangible experiences with building links, running technical audits, consulting on the creation of content that ranks, reporting results to stakeholders, and creating SEO strategies from scratch
Experience working in WordPress
Willingness to understand the world of insurance and insurance marketing
A humble, hungry, smart, and proactive attitude
Benefits
160 hours of PTO annually and two floating holidays (4+ weeks)
Quarterly bonus structure
Promotion opportunities
Great 401k (company match FTW!)
Free mental health and therapy tools
Employer-subsidized health/dental/vision plans
Company
Veracity Insurance Solutions, LLC
Veracity Insurance Solutions is an international insurance brokerage firm specializing in the placement of Programs, General Liability, and Product Liability Insurance.
Funding
Current Stage
Growth StageRecent News
2023-12-01
Kansas City Business Journal
2023-11-19
Company data provided by crunchbase