Visibly · 1 day ago

Manager of Digital Marketing

United States

Full-time

Remote

Senior Level

$70K/yr - $80K/yr

7+ years exp

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Hiring Manager

David Gengler

Insider Connection @Visibly

Discover valuable connections within the company who might provide insights and potential referrals.
Get 3x more responses when you reach out via email instead of LinkedIn.

Responsibilities

Lead customer acquisition campaigns, primarily via paid search and Meta

Support co-marketing initiatives with B2B partners

Oversee the planning, execution, and fine-tuning of other digital campaigns across multiple channels such as SEO, display, email/sms, and affiliate

Regularly analyze campaign and performance metrics, using insights to optimize campaigns and share results with internal stakeholders

Lead, mentor, and motivate an internal marketing team and/or agency partners, fostering an environment of creative thinking, collaboration, and continuous learning

Identify and integrate automation, AI, and other emerging technologies to enhance marketing performance and efficiency

Collaborate with designers and developers to create seamless, user-friendly digital experiences that improve engagement and conversions

Stay updated with new digital platforms and tools, ensuring the company stays at the forefront of what’s next in the digital space

Utilize tools like Google Analytics, MOZ, and Cometly to track performance and drive actionable insights for marketing and the businesses as a whole

Qualification

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