Brightspeed · 23 hours ago
Lead Development Manager
Charlotte, NC
Full-time
Remote
Senior Level, Lead/Staff
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Hiring Manager
Sheenah Smith
Insider Connection @Brightspeed
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Responsibilities
Optimizing Lead Distribution:
Ensuring the right leads are assigned to the right teams or partners at the right time, based on a combination of performance data, territory considerations, and workload distribution
Maximizing conversion rates and sales opportunities by applying data-driven decision-making to lead management
Driving Sales Performance:
Analyzing lead performance and identifying key trends to enhance the quality and conversion of leads
Proactively redistributing leads that are underperforming, ensuring consistent sales growth and partner success
Building Predictive Models:
Developing and refining predictive models that forecast lead trends, optimize sales coverage, and balance territories effectively
Leveraging analytics to create long-term, scalable lead distribution strategies that align with sales goals and business objectives
Enhancing Territory Management:
Collaborating with sales managers and partners to design and implement territory models that balance blitz areas and permanent teams, ensuring maximum coverage and sales efficiency
Utilizing mapping and data density tools to optimize territories and improve partner productivity
Improving Cross-Functional Collaboration:
Partnering with sales, marketing, and operations teams to ensure lead management strategies are aligned with company-wide goals and growth initiatives
Working closely with Martech to enhance lead quality and collaborate on the continuous improvement of sales tools and platforms (e.g., Spotio)
Enabling Data-Driven Decision-Making:
Providing actionable insights and performance reports to senior leadership, enabling them to make informed strategic decisions
Developing dashboards and advanced reporting tools (such as Looker Studio) that deliver real-time sales intelligence to both sales and marketing teams
Driving Continuous Process Improvement:
Continuously evaluating and optimizing lead management processes to drive operational efficiency and sales effectiveness
Identifying opportunities for automation and improvements that will scale lead distribution efforts as the company grows
Shaping Strategic Sales Initiatives:
Influencing key sales initiatives and go-to-market strategies by providing data-driven insights on lead performance and channel effectiveness
Offering recommendations based on performance analytics to ensure alignment with overarching sales targets and business outcomes
Qualification
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Required
Are highly analytical and enjoy working with large datasets to derive actionable insights.
Can make data-driven decisions that align with business strategy and sales goals.
Have a collaborative mindset, working closely with cross-functional teams (sales, partners, marketing) to implement lead distribution strategies.
Are comfortable managing complex systems like Spotio and mapping software to optimize territories and partner performance.
Can synthesize complex data into clear, concise, and actionable recommendations for senior leadership.
Are proactive, able to identify performance gaps, and take steps to address them in real-time.
Preferred
Experience with sales lead reporting and distribution processes
Advanced experience with Looker Studio or other BI platforms (Power BI, Tableau, Yellowfin)
Familiarity with Spotio or similar sales management platforms
Experience in VBA and advanced Excel functions for reporting and data analysis
Knowledge of Google Big Query or other comparable database management systems (DBMS)
Expertise in building predictive models and territory models based on sales and performance analytics
Benefits
Competitive medical, dental, vision, and life insurance
Employee assistance program
401K plan with company match
Host of voluntary benefits
Company
Brightspeed
BrightSpeed is a broadband and telecommunications services company that serves residential customers and businesses.
Founded in 2021
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
$4.23BKey Investors
ApolloN.C. Division of Broadband & Digital EquityNorth Carolina Department of Information Technology
2024-08-13Private Equity· $3.7B
2024-06-20Grant· $22.5M
2023-07-27Grant· $12M
Leadership Team
Amy Wulfestieg
Chief Communications Officer
Brian Bond
Chief Operations Support and Innovation
Recent News
The Business Journals
2024-10-27
Light Reading
2024-10-27
2024-06-05
Company data provided by crunchbase
