Future Digital ยท 22 hours ago
Senior Paid Social Media Buyer @ Growth Agency
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Marketing & Advertising
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Responsibilities
Manage and optimize large-scale paid social media campaigns, with a focus on Meta platforms
Lead client relationships, including strategic planning, kickoff meetings, and regular performance reviews
Create and execute comprehensive ad strategies from conception through analysis
Develop data-driven optimization strategies to achieve client KPIs and growth targets
Collaborate with creative teams on asset development and campaign innovation
Monitor and analyze campaign performance, market trends, and competitor activities
Conduct regular account audits and funnel optimization
Stay current with platform updates, industry trends, and best practices in digital advertising
Qualification
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Required
5-6+ years experience in paid social media advertising or performance marketing
Deep expertise in Meta Ads Manager
Proven track record managing monthly media budgets of $50,000+
Strong analytical skills with experience in performance metrics and KPIs (ROAS, CAC, CPA)
Excellence in client communication and relationship management
BA/BS degree or equivalent experience in digital marketing/advertising
Preferred
Experience with additional ad platforms (Google, TikTok, Pinterest, YouTube)
Proficiency in data analysis tools (Excel, Google Sheets, Google Analytics)
Experience with e-commerce platforms (Shopify) and marketing analytics
Background in creating marketing presentations and performance reports
Ability to translate technical concepts into actionable strategies