Kloss Creatives PR & Branding · 20 hours ago
Public Relations Manager (Health & CPG)
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Responsibilities
Develop and execute strategic PR initiatives for clients in the healthcare and wellness sectors.
Create and maintain robust media lists and relationships across consumer and trade health outlets.
Craft compelling pitches and press releases to secure media coverage.
Monitor daily media coverage and provide actionable insights to clients.
Lead monthly client strategy calls.
Stay informed on media trends and consume news daily to identify new opportunities.
Organize desksides and press trips as needed to maximize client exposure.
Qualification
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Required
Bachelor’s degree in public relations, journalism, marketing, or a related field.
A minimum of 10 years of public relations experience, preferably within a PR agency.
Proven track record of securing national press placements for healthcare/wellness companies in consumer and trade outlets.
Influencer marketing experience.
Exceptional written and verbal communication skills.
Excellent client communication skills, with the ability to connect with clients on a personal level.
Hands-on experience organizing desksides and press trips.