Marketing Program Manager @ Southern New Hampshire University | Jobright.ai
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Southern New Hampshire University · 17 hours ago

Marketing Program Manager

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Higher Education
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H1B Sponsor Likelynote

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Responsibilities

Manage Relationships: Establish relationships with project team, partners, sponsors, and executives. Seek assistance, manage expectations, and diplomatically resolve conflicts. Be a trusted advisor to the extended team.
Business/Technical Knowledge and Enterprise Knowledge: Make decisions aligned with the organizational strategy and goals.  Engage subject matter experts (SMEs), partners, and sponsors to maximize value and minimize issues and costs.
Drive (see surface seize and solve): Embrace change and work with project leads to provide strategic insights, provide solutions to challenges and recommendations based on business analyses.
Industry Trends: Stay updated on marketing industry trends, new technologies, and best practices. Incorporate relevant insights into project planning and execution.
Manage Portfolio: Handle a portfolio of projects across multiple lines of business.
Manage Project: Identify project deliverables, resources, milestones, activities, and tasks. Perform risk assessment and develop mitigation plans. Establish standards for financial management, planning, tracking, reporting, documentation, and procurement. Monitor project activities, communicate, and address issues, evaluate project benefits, and support organizational change. Manage and procure vendor relationships. Monitor program expenditures and financial performance and identify cost-saving opportunities and implementing appropriate measures.
Plan and Manage Communications: Analyze communication needs and determine methods, channels, frequency, and level of detail for different audiences. Ensure the quality, accuracy, and integrity of project information. Translate technical and creative knowledge to non-technical partners. Communication delivering project information promptly, ensuring stakeholders receive updates and details when needed.
Risk Management: Identify project risks, develop mitigation strategies, and address issues. Ensure appropriate releases are signed with relevant assets.
Quality Assurance: Ensure the delivery of high-quality marketing materials, campaigns, and projects that align with brand standards and university values.
Work with Legal: Collaborate with the legal department to ensure project plans and activities comply with legal regulations, and policies. Seek legal guidance and incorporate legal considerations into project decision-making and risk management processes.
System Maintenance: Provide guidance and training to organization on the use of the Workfront system and assess the system's performance (e.g. raise of areas of complexity or need for system maintenance) identifying areas for improvement. Stay up to date with the latest Workfront features, exploring opportunities for applying new capabilities to enhance program management efficiency and work with Workfront / Technology manager on implementation.
Lead Team: Guide and motivate the team to accomplish project goals aligned with our goals. Adapt leadership style for team performance. Ensure clarity of goals, roles, responsibilities, and accountability.
Determine Project Methods/Practices: Assess project needs with manager and select/implement the most appropriate methodologies (predictive, agile, hybrid) for optimized project execution. Allow team members to use the selected approach, methods, tools, and techniques.
Establish, Empower, and Coach Team: Create work plans, assign project staff, assess team skills/performance, and facilitate knowledge sharing. Be a coach to project team members and partners.
Accessibility: Incorporate accessibility considerations into project planning and execution to ensure that products, services, and communications are inclusive and usable by individuals with disabilities. Collaborate with accessibility experts and partners to identify best practices and guidelines for accessible design.
Learning Journey: Complete professional development goals in AI, Craft, Inclusion and Leadership
Other responsibilities as assigned. Job responsibilities can change at any time, with or without notice.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Agile MethodologiesMarketing ManagementProject ManagementCertified ScrumMaster (CSM)Certified Scrum Product Owner (CSPO)Project Management SoftwareData Driven Decision MakingSoftware Development Life CycleOrganizational Change ManagementValue Management MethodsFinancial ManagementAccessibility ConsiderationsMarketing Communications

Required

2+ years of proven experience in agency management, marketing management, project management, and marketing communications
High school diploma or GED equivalent
Certified ScrumMaster (CSM) and Certified Scrum Product Owner (CSPO)
Understanding and practical application of project management methodologies (predictive, agile) and project management software
Familiarity with software development life cycle, integration, organizational change management, and value management methods
Blend of marketing, business, IT, financial skills
Data driven decision making, establish and maintain trust, work with senior leadership, and lead and motivate individuals with diverse personalities

Benefits

High-quality, low-deductible medical insurance
Low to no-cost dental and vision plans
5 weeks of paid time off (plus almost a dozen paid holidays)
Employer-funded retirement
Free tuition program
Parental leave
Mental health and wellbeing resources

Company

Southern New Hampshire University

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At SNHU, we believe education is a basic human right and that we must serve learners for whom college is not a guarantee.

H1B Sponsorship

Southern New Hampshire University has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (5)
2022 (6)
2021 (6)
2020 (3)

Funding

Current Stage
Late Stage

Leadership Team

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Carrie Fowler
VP and Chief Technology Officer, Enterprise Infrastructure and Digital Services
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Kenneth Lee
Chief Financial Officer and Treasurer, Executive Vice President Finance and Administration
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Company data provided by crunchbase
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