Vertex Pharmaceuticals · 12 hours ago

Associate Director, Health Care Professional (HCP) Marketing (Contract) 24057

United States

Full-time, Contract

Remote

Senior Level, Lead/Staff

$90/hr - $100/hr

10+ years exp

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Responsibilities

Develops/updates branded marketing materials that are aligned with marketing strategy and business objectives (including branded websites, IVAs, non-personal promotion, brochures, etc.).

Independently partners with Communications Review Committee (CRC) to get marketing pieces approved in a timely manner.

Coordinates conference activities, including promotional booth and conference materials.

Analyzes complex digital and print material usage metrics for performance reporting and assessing needs for future updates across the brand.

Manages agency partners to ensure on budget and timely deliverables are executed.

Develops strong partnerships with cross-functional team to support business goals

Participate in the development of the annual brand plan to achieve business objectives.

Collaborates with brand leaders to ensure metrics are in place to measure the impact of tactics in field.

Leverages knowledge of best practices to develop key marketing insights.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

HCP marketing experienceCommunication Review CommitteesExternal agency managementBrand strategy understandingInsight application