Oligo Security · 6 hours ago

Senior Manager, Field and Partner Marketing

United States

Full-time

Remote

Senior Level

6+ years exp

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Responsibilities

Develop and execute regional field marketing plans that align with sales objectives and revenue goals.

Plan, coordinate, and manage field events, conferences, webinars, and local marketing campaigns to generate qualified leads and accelerate pipeline growth.

Manage branded item catalog for use in marketing, sales, and partner activities, customer retention, and other needs.

Build and execute joint marketing programs with key channel and technology partners to drive awareness and demand, including co-branded digital campaigns, joint events, and other marketing tactics.

Assist in the development of partner enablement materials, including marketing assets, sales tools, and training content to ensure partners can effectively promote and sell our solutions.

Create and manage targeted account-based marketing (ABM) campaigns across multiple channels, including digital, email, direct mail, and in-person events, to engage key decision-makers within target accounts.

Drive awareness of Oligo marketing activities and thought leadership by assisting in the management of the company’s key social media channels (primarily LinkedIn)

Partner closely with the SDR team to ensure alignment between field and partner marketing-generated leads and SDR outreach strategies and regularly gather feedback on lead quality, field marketing campaign performance, and opportunities for improvement.

Manage marketing budgets, track ROI, and adjust strategies based on data-driven insights.

Qualification

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Field MarketingPartner MarketingDemand GenerationB2B Tech ExperienceCybersecurity KnowledgeData AnalysisProject Management