Primary · 23 hours ago
Creative Director
Brooklyn, NY
Full-time
Remote
Senior Level
$140K/yr - $170K/yr
7+ years exp
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Responsibilities
Creative Leadership: Direct the creative vision for brand sprint projects, ensuring outcomes are both visually stunning and strategically aligned.
Hands-On Design: Actively participate in the design process, from conceptualization to delivery, demonstrating exceptional skill and efficiency.
Client Communication: Serve as the primary point of contact for clients, presenting work, managing feedback, and ensuring a smooth, collaborative process.
Team Collaboration: Work closely with a Senior Designer, fostering a complementary partnership that brings out the best in both of you.
Project Ownership: Manage timelines, deliverables, and milestones, reporting only critical updates to the founder.
Mentorship: Develop the skills and confidence of your Senior Designer, creating a high-performing, balanced team.
Brand Building: Deliver complete, polished brand identities, including logo systems, case studies, and digital assets.
Qualification
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Required
7+ years in brand design, with a portfolio that demonstrates excellence in creating diverse, high-impact brand identities.
Ability to see the big picture and direct projects that are not only visually compelling but also strategically sound.
Proven ability to lead projects and teams while maintaining a collaborative, supportive work dynamic.
Excellent verbal and written communication, capable of presenting ideas clearly and effectively to clients and team members.
A balance of speed, creativity, and practicality, thriving in fast-paced environments without sacrificing quality.
A broad visual vocabulary and keen awareness of design trends, ensuring every project feels fresh and forward-thinking.
Mastery of Figma for designing scalable systems and thoughtful UI.
Proficiency with AI-driven creative tools like Visual Electric and Midjourney.
You’re ambitious, proactive, and excited about taking ownership of your work, with the potential to grow into an independent leader within Primary.
Company
Primary
Primary is a Brooklyn-based brand and web studio founded Nick Pattison, who spent over a decade at top global design firms Milton Glaser Inc.
2-10 employees
Funding
Current Stage
Early StageLeadership Team
Nicholas Pattison
Founder + Creative Director
Company data provided by crunchbase
