AmeriSave Mortgage Corporation · 5 days ago
VP of Portfolio Retention Marketing
United States
Full-time
Remote
Mid, Senior Level
$125K/yr - $350K/yr
10+ years exp
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Responsibilities
Define and lead the long-term retention marketing strategy, setting key performance indicators, developing actionable roadmaps, and ensuring alignment with broader business objectives.
Architect end-to-end customer retention journeys—onboarding, engagement, re-engagement, and repeat transactions—leveraging segmentation, personalized communications, and timely, relevant content.
Oversee analysis of customer data, behavioral insights, and market trends to identify opportunities that increase borrower satisfaction, reduce churn, and strengthen long-term relationships.
Implement integrated marketing campaigns across email, SMS, direct mail, digital platforms, and other relevant channels, ensuring messages resonate with target segments and drive meaningful actions.
Work closely with product, sales, analytics, and technology teams to ensure the retention marketing strategy is fully supported by the appropriate tools, resources, and cross-functional initiatives.
Identify, evaluate, and manage relationships with external vendors and partners that support portfolio retention efforts. Negotiate contracts, track performance, and leverage third-party expertise for optimal outcomes.
Build, inspire, and lead a high-performing retention marketing team. Encourage professional development, guide strategy execution, and foster an environment of innovation and continuous improvement.
Ensure all retention marketing activities adhere to industry regulations and company policies. Uphold AmeriSave’s brand standards, maintaining authenticity, transparency, and trust with our borrowers.
Qualification
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Required
Bachelor’s degree in Marketing, Business Administration, or related field; MBA or advanced degree preferred.
10+ years of progressive experience in marketing, customer lifecycle management, or CRM, with at least 5+ years in a senior leadership role.
Demonstrated success in developing and executing data-driven retention strategies within financial services, mortgage, fintech, or similarly regulated industries.
Strong analytic and problem-solving skills, including experience with segmentation, predictive modeling, and personalized marketing tactics.
Exceptional communication and stakeholder management skills, capable of influencing executives and operational teams.
Proven track record of leading teams, mentoring talent, and cultivating a culture of excellence and innovation.
Experience navigating a fast-paced, growth-oriented environment, with the agility to adjust to evolving business priorities.
Preferred
MBA or advanced degree
Benefits
401(k)
Dental insurance
Disability insurance
Employee discounts
Health insurance
Life insurance
Paid time off
12 paid holidays per year
Paid training
Referral program
Vision insurance
Company
AmeriSave Mortgage Corporation
AmeriSave Mortgage, NMLS ID #1168, is one of the largest privately owned online mortgage lenders in the country, with strong consumer direct, traditional retail and Third Party Origination (TPO) channels.
5001-10000 employees
Funding
Current Stage
Late StageLeadership Team
Peter Schwartz
EVP of National Retail Business Development
S
Sudhir Nair
Chief Digital Officer
Recent News
Business Insider South Africa
2022-04-22
Company data provided by crunchbase
