Momcozy · 1 day ago
PR Manager
United States
Full-time
Remote
Senior Level
5+ years exp
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Hiring Manager
Echo Liu
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Responsibilities
Develop and implement global communication strategies for Momcozy to ensure timely, accurate, and effective dissemination of brand messages in international markets.
Select and optimize media resources to maximize the impact of brand communication.
Research and analyze media consumption habits of target market consumers, identifying key touchpoints to enhance brand awareness and influence globally.
Responsible for managing the public relations agency, ensuring timely mobilization of agency resources to support business needs.
Formulate mid to long-term PR strategies that are aligned with the brand's overall goals to ensure that PR activities support company objectives.
Translate PR strategies into actionable plans and oversee their effective execution.
Adjust PR strategies according to different brand stages to respond to market changes and support brand development.
Organize, establish, expand, and maintain global media resources, including various media organizations, celebrities, industry resources, etc.). Develop a core platform of corporate communication and media matrix, regularly update the media library, strengthen the brand image of the company's global markets and enhance the industry influence.
Develop and maintain relationships with top-tier media to diversify communication channels for the brand.
Establish long-term, stable partnerships with major media to ensure consistent, timely, and effective dissemination of brand messages.
Plan and execute special cooperative projects with top-tier media to enhance brand awareness and influence within the industry.
Handle daily PR communication with the brand, including content angle mining, media content co-creation, media responses, media pitches, and award applications.
Establish a crisis management mechanism to promptly detect and respond to PR crises, protecting the brand's reputation.
Regularly monitor and analyze public opinion dynamics in overseas markets to inform strategy adjustments and support decision-making.
Qualification
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Required
Bachelor’s degree or higher in Public Relations, Communication, Journalism, or a related field.
Minimum of 5 years of international PR/media/communication project experience with a proven track record of successful global brand communication.
Fluent in English.
Deep understanding of international media markets and expertise in communication strategy planning and media placement.
Exceptional written, verbal, and interpersonal communication skills.
Possesses extensive media channel resources and demonstrates the ability to continuously expand new media connections.
Strong project management and team collaboration skills.
High sense of responsibility and professionalism, capable of making sound decisions under pressure.
Passionate about the PR industry, with a propensity for learning and innovation.
Preferred
Experience in crisis PR/brand reputation management.
Proficiency in additional languages such as Spanish or French.
Company
Momcozy
Momcozy provides child care design with purpose and care, to bring you maternity and nursing products.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
unknownKey Investors
Hainan Xiaohujing Private Equity Investment Fund Partnership
2023-12-18Series Unknown
Recent News
2024-12-09
2024-11-19
Company data provided by crunchbase
