Associate Digital Marketing Manager @ Little Spoon | Jobright.ai
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Little Spoon · 7 hours ago

Associate Digital Marketing Manager

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BabyConsumer Goods

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Responsibilities

Own the executional aspect - campaign setup, pacing, optimization, creative rotation, etc. - of social & programmatic channel campaigns
Analyze campaign performance, creative performance, identify trends, and proactively recommend opportunities for performance improvement at a weekly and monthly cadence
Execute structured tests around creatives, audiences, and bid strategies
Blend creativity and analytical skills with a strong results-oriented, metrics-driven approach to problem solving and campaign management
Work with ad platform vendors to drive campaign performance and ensure campaigns are leveraging the latest ad technology
Partner with Marketing Analytics and Product teams to troubleshoot technical bugs or develop performance monitoring, reporting, or tracking needs
Juggle multiple projects and prioritize time while working in a dynamic, fast-paced, and growing organization without structured processes in place

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Digital campaign executionExcel vlookupsExcel pivot tablesData analysisSocial media strategiesProgrammatic media strategiesMeta platform experienceTikTok platform experienceGoogle Ads experienceTrade Desk experienceDV360 experienceCreative performance reporting

Required

1-3 years of experience in digital campaign execution
Strong understanding of major social & programmatic platform algorithms, ad products, and optimization levers
Intermediate Excel skills required (vlookups, pivot tables)
Ability to deeply analyze data and tell a story in weekly campaign performance reporting and monthly creative performance reporting
A relentless desire to monitor and optimize to performance objectives
Ability to thrive in gray area and independently chart a course for execution
A go-getting attitude who is passionate about driving business results and working in a fast-paced environment
Strong attention to detail is required
Strong verbal and written communication skills is required

Preferred

Experience in Meta and/or TikTok platforms is a strong bonus
Experience in Google Ads, The Trade Desk, DV360, and/or other major programmatic platforms is a strong bonus

Company

Little Spoon

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Little Spoon is the DTC brand on a mission to make parents’ lives easier through healthy meal and snacks for babies, toddlers + big kids.

Funding

Current Stage
Growth Stage
Total Funding
$73M
Key Investors
Valor Equity PartnersVaultier7Kairos HQ
2021-07-20Series B· $44M
2020-01-01Series A· $22M
2019-02-05Series Unknown· $7M

Leadership Team

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Ben Lewis
Co-Founder + CEO
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Angela Vranich
Co-Founder + Chief Product Officer
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Company data provided by crunchbase
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