Hexagon Asset Lifecycle Intelligence · 7 hours ago
Paid Media Lead
Madison, AL
Full-time
Remote
Senior Level
5+ years exp
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Hiring Manager
Patricia Berríos
Insider Connection @Hexagon Asset Lifecycle Intelligence
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Responsibilities
Developing and executing paid media strategies aligned with business objectives.
Managing and optimizing budgets to deliver maximum impact and efficiency.
Executing and optimizing campaigns across major ad platforms.
Collaborating with cross-functional teams to align paid media with broader marketing efforts.
Analyzing performance data to provide insights and inform strategy refinements.
Communicating results and recommendations effectively to stakeholders
Qualification
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Required
Bachelor’s Degree
5-7+ years of digital marketing experience, either client-side or agency side, required
Extensive experience in paid media strategy and execution, particularly in B2B, SaaS, or software industries.
Expertise with Google Ads, LinkedIn Ads, and other leading platforms.
Strong analytical capabilities with a focus on data-driven decision-making.
Proven ability to connect paid media efforts to measurable business outcomes.
Excellent collaboration and communication skills to influence and align cross-functional teams.
Preferred
Experience managing others a plus
Company
Hexagon Asset Lifecycle Intelligence
Hexagon’s Asset Lifecycle Intelligence division helps clients design, construct and operate more profitable, safe and sustainable industrial facilities.
10001+ employees
Funding
Current Stage
Late StageLeadership Team
Melanie Eakes
Executive Vice President & Chief Technology Officer
David Cryer
Senior Vice President & Chief Marketing Officer
Company data provided by crunchbase
