The Orchard · 22 hours ago

College Marketing Representative - General Location

United States

Full-time

Remote

Entry Level

$16/hr - $16/hr

Maximize your interview chances

ArtDigital Entertainment

Culture & Values

Insider Connection @The Orchard

Discover valuable connections within the company who might provide insights and potential referrals.
Get 3x more responses when you reach out via email instead of LinkedIn.

Responsibilities

Organically create awareness of The Orchard’s artists by liaising with and building relationships with influencers in your markets such as: your college radio station, DJs, student organizations, college newspaper and local sites to exploit all opportunities for exposure such as reviews, radio plays, and interviews

Maintain a local social media presence that promotes the artists you’ll be working with, utilizing a mix of digital assets that are supplied to you and creating your own content to support The Orchard’s artists

Implement in-person marketing initiatives at record stores, lifestyle shops, and on campus*

Research appropriate online sites, forums, and networks for the key 18-24yr old demographic for each artist

Research & attend local and campus events that will best facilitate the promotion of our artists*

Attend our artists' shows to hand out promotional tools and get feedback from fans*

Submit a detailed report on your marketing successes and initiatives for each campaign you run

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Social Media MarketingContent CreationMusic Industry KnowledgeEvent PromotionDigital Marketing StrategiesRelationship Building

Required

You are an Undergraduate Student currently enrolled in a 4 year university with a minimum of 2 years left prior to graduation

You are able to manage your own hours and be accountable for the work assigned to you

You have a passion for music, an understanding of how your peers discover and consume music, and a deep interest in music business & marketing

You have an understanding of social media marketing, you stay current on trends, and you have an active presence creating content on TikTok, Instagram, Twitter, Facebook

You have availability of 20 hours per week

You’re well-written, well-spoken, a team player, and an excellent communicator

You have transportation methods

You have a flexible schedule for team conference calls and tour coverage

Benefits

You’ll receive free ticket(s) into our artists’ shows & possible meet and greet passes*

You will gain real world music industry experience that will be a great addition to your resume

You have the opportunity to express your creativity through your locally run social channels, in our team brainstorms, and in your concert/album reviews

You’ll have access to inside information that will improve your marketing outreach

You’ll build valuable relationships within your local music industry + many more!