Silver Mirror Facial Bar ยท 1 day ago
E-Commerce Advertising Consultant (Beauty & Skincare Focus)
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BeautyPersonal Health
No H1B
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Responsibilities
Audit & Optimize Current Ads: Evaluate and refine our existing Google Ads campaigns (we have a team in place but are not seeing adequate performance). Identify inefficiencies, uncover opportunities, and restructure for maximum ROI.
Strategic Ad Scaling: Design and implement high-performing ad strategies across Google Shopping, Meta, and TikTok to drive Shopify DTC sales.
Content & Strategy A/B Testing: Run consistent A/B tests on creatives, copy, targeting, and offers to continually improve performance.
Hands-On Execution: This is not a hands-off role. You will get into the technical weeds to set up, manage, and analyze campaigns.
Performance Reporting: Develop clear, actionable reports with key insights and strategies for ongoing optimization.
Qualification
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Required
Demonstrated success scaling beauty, skincare, or similar e-commerce businesses (Shopify DTC experience is a must).
Deep knowledge of Google Ads, Google Shopping, Meta Ads (Facebook/Instagram), and TikTok Ads.
Ability to interpret data, identify trends, and pivot strategies to maximize return.
Skilled at designing and analyzing A/B tests for both content and strategy.
A relentless focus on performance and return on ad spend (ROAS).
You aren't afraid to get your hands dirty and dig into campaign execution.
Preferred
Familiarity with beauty industry trends and the unique needs of DTC beauty shoppers.
Company
Silver Mirror Facial Bar
Silver Mirror is a facial bar introducing a new and decidedly modern approach to skincare.
Funding
Current Stage
Early StageRecent News
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