Carmichael Lynch · 11 hours ago
Copywriter
Minneapolis (hybrid or remote)
Full-time
Remote
Mid Level
4+ years exp
Maximize your interview chancesAdvertisingDigital Media
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Responsibilities
Creative Concepting: Collaborate with Art Directors, designers, and other creative team members to develop and execute innovative concepts for vehicle, program partnerships, and digital campaigns across social, video, digital, experiential, in-store/retailer, and integrated platforms.
Copywriting Excellence: Write clear, engaging, and persuasive copy for a variety of media, including digital ads, social media, video scripts, retailer experiential materials, and more.
Brand Voice & Messaging: Ensure all copy aligns with the automotive brand's voice, tone, and messaging, while pushing creative boundaries to create fresh, compelling narratives.
Collaboration: Work closely with art directors, designers, account management, project management, strategists, and production teams to ensure copy is integrated seamlessly into the visual and strategic elements of campaigns.
Client Engagement: Participate in client meetings, presenting ideas and creative work, and incorporating client feedback to refine and enhance copy.
Campaign Integration: Contribute to and own multi-channel campaigns, ensuring consistency and cohesiveness in messaging across digital, social, video, and experiential platforms.
Innovation & Trends: Stay ahead of industry trends, especially in automotive marketing, to produce innovative and relevant copy that engages target audiences.
Attention to Detail: Review all copy for accuracy, clarity, and adherence to brand guidelines, ensuring high-quality standards across all deliverables.
Team Leadership: Mentor junior creatives, providing feedback, direction, and support to cultivate an environment of growth and creativity.
Qualification
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Required
4+ years of experience in art direction, preferably within an advertising agency environment, ideally with automotive brand experience.
Strong portfolio showcasing digital, social, video, and integrated campaign copywriting work.
Experience in writing for a variety of platforms, including digital ads, social media, video scripts, and experiential marketing.
Exceptional writing, editing, and conceptual thinking, with the ability to write for various tones, styles, and target audiences.
Strong knowledge of brand voice, messaging, and how to adapt copy for different platforms and mediums.
Proficiency in digital copywriting, with an understanding of influencer, web writing best practices, and social media strategies.
Strong attention to detail, with a focus on grammar, punctuation, and accuracy.
Ability to manage creative projects from concept to completion while managing multiple priorities and deadlines.
Excellent communication and presentation skills.
A collaborative and proactive team player who thrives in a fast-paced, dynamic environment.
Passionate about the automotive industry, with a keen understanding of how to craft compelling storytelling that connects with consumers.
Creative, strategic thinker with the ability to pivot and adapt based on client needs and campaign objectives.
Strong communication and presentation skills—able to pitch and defend ideas to clients and internal teams.
A passion for the written craft, with the ability to elevate ideas and inspire others.
Preferred
Automotive experience is a plus, but not required.
Production experience is a plus but not required.
Benefits
Medical
Dental
Vision
401k (company matched 50% of first 6%)
PTO (vacation/sick time) allowance
18-week maternity leave
12-week parental leave
19 paid company holidays
Family Building Benefit (adoption, surrogacy benefit)
Tuition reimbursement
Company
Carmichael Lynch
Carmichael Lynch exists for a simple reason: to transform, instigate, rally and delight. It is a sub-organization of Interpublic Group.
201-500 employees
H1B Sponsorship
Carmichael Lynch has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (1)
2022 (2)
Funding
Current Stage
Growth StageLeadership Team
Marcus Fischer
Chief Executive Officer
Julie Batliner
President, Managing Partner
Recent News
Little Black Book | LBBOnline
2024-04-29
Little Black Book | LBBOnline
2024-04-29
2024-04-07
Company data provided by crunchbase
