Deckers Brands · 9 hours ago
Business Analyst, Global DTC
California, United States
Full-time
Remote
Entry Level
$103K/yr - $103K/yr
2+ years exp
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Responsibilities
Provide data-driven insights and analyses in support of DTC teams and brand partners.
Work closely with various business partners and DTC team members to define problems/opportunities, identify relevant data sources, perform analyses/modeling, and deliver actionable data to downstream systems or via visual dashboards.
Create and maintain standardized Tableau dashboards to provide ongoing data and insight for internal stakeholders (including executive level leadership).
Extract business value and meaningful insights from centralized data repository with both structured and unstructured data.
Write complex queries for interacting with data from a variety of sources and data systems.
Automate data cleansing, integration, maintenance, and enrichment processes.
Ensure data accuracy, troubleshoot and advise support teams on data usage/data issues.
Produce and interpret unique data visualizations produced on a regular cadence and ad hoc.
Establish and monitor success metrics to evaluate marketing performance (such as customer lifetime value, time to second purchase, etc.).
Turn business questions into functional analysis –understand business as well as data behind analysis and assess impact of analyses in terms of sales, profitability, and KPIs.
Intake and prioritize standard and ad hoc analysis requests from marketing and brand partners.
Interpret data using statistical, machine learning, and predictive models.
Use available data sets and tools to research into drivers of purchase behavior and content effectiveness.
Use log-level to deepen customer understanding and what is likely to influence purchase behavior.
Organize insights, data and visualizations into comprehensive data stories for distribution to partners to support internal business decisions.
Qualification
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Required
Bachelor’s degree or equivalent in Computer Science, Statistics or related computational field of study.
2 years of experience in Business Analytics. Employer will accept a Master’s degree or equivalent in Computer Science, Statistics or related computational field of study and 1 year of experience in Business Analytics in lieu of a Bachelor’s degree or equivalent and 2 years of experience.
2 years (1 year if qualifying with Master’s degree) of experience generating analysis on large sets of data;
2 years (1 year if qualifying with Master’s degree) of data visualization experience;
working with a variety of stakeholders and cross-functional teams, as well as third-party agencies/partners;
working with a variety of data-sources to solve complex business questions;
Machine Learning and building statistical models;
development experience with Tableau, SQL, and Google Analytics;
databases, blending datasets, data wrangling, maintenance, and cleaning;
transforming complex datasets into simple visuals;
running an analytics project from start to finish;
cloud data solutions, to include AWS Redshift and Snowflake;
defining problems, collecting data, establishing facts, and drawing conclusions;
interpreting and working with both structured and unstructured data;
Adobe Photoshop within a design-context;
presenting information in front of large group;
multi touch media attribution.
Company
Deckers Brands
Deckers Brands is a global organization that has been developing and nurturing brands into global icons since 1973.
1001-5000 employees
H1B Sponsorship
Deckers Brands has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (15)
2022 (22)
2021 (25)
2020 (14)
Funding
Current Stage
Public CompanyTotal Funding
unknown1993-10-22IPO
Leadership Team
A
Angela Salanoa Ogbechie
Chief Supply Chain Officer
Recent News
TradingView
2024-05-31
2024-05-24
2024-05-24
Company data provided by crunchbase
