Tyrian Purple Consulting ยท 23 hours ago
Marketing Manager / Growth Marketer (B2B Wedding Industry App)
United States
Contract
Remote
Mid Level
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Responsibilities
User Acquisition Strategy: Develop and execute app growth strategies across paid media, organic marketing, and referral programs.
Campaign Management: Manage campaigns across Google Ads, Meta Ads, TikTok, and influencer partnerships, ensuring performance driven results.
Data Driven Optimisation: Track, analyse, and optimise campaign performance using marketing analytics and A/B testing.
Creative Growth Hacks: Identify and implement unique marketing tactics to attract and retain high value users.
Partnerships & PR: Build relationships with relevant wedding industry influencers, media outlets, and event platforms.
Qualification
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Required
Proven Track Record: Experience scaling apps through targeted user acquisition campaigns with demonstrated success.
Campaign Expertise: Deep knowledge of app marketing channels, including Google Ads, Meta Ads, TikTok, influencer marketing, and referral programs.
Creative & Strategic: A creative thinker who can execute strategies with a focus on metrics driven growth.
Data Driven & Analytical: Strong analytical skills with experience in marketing analytics tools (Google Analytics, Adjust, Appsflyer, or similar).
Entrepreneurial Spirit: Self motivated, adaptable, and excited about working in a fast paced, remote first startup environment.
Preferred
Experience in the wedding, events, or lifestyle industries.
Knowledge of lifecycle marketing tactics, including email, push notifications, and in app messaging.
Company
Tyrian Purple Consulting
Tyrian Purple LLC works with creative entrepreneurs and event services businesses to develop new clients through Tyrian Purple-sourced leads, personalized introductions and unique collaborations.
Founded in 2016
2-10 employees
Funding
Current Stage
Early StageLeadership Team
Maya Jain
Founder
Company data provided by crunchbase
