Quad · 13 hours ago
Media Relations Manager
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Responsibilities
Develop and execute comprehensive media relations strategies aligned with Quad's business, Marketing and Communications goals.
Cultivate and maintain strong relationships with key media contacts, including journalists, editors, and industry influencers.
Lead day-to-day engagements with PR agency teams, including clearly communicating company objectives and goals, liaising with spokespeople, aligning expectations for outcomes, overseeing story development and pitches, leading internal approval processes, following up and socializing results.
Write and distribute compelling press releases, op-eds / bylines and other communications materials.
Collaborate with other Quad teams to identify and develop newsworthy stories about the company’s innovations, achievements, and thought leadership.
Pitch stories to reporters and respond promptly to inbound media inquiries and opportunities. Arrange interviews with company spokespeople.
Prepare and coach company executives for media interviews and public speaking engagements.
Monitor media coverage and prepare regular reports on media activities and their impact.
Help manage crisis communications as needed, working closely with leadership to develop appropriate responses.
Organize and oversee media events and facility tours.
Stay informed about industry trends and competitor activities to identify opportunities for Quad to join relevant conversations.
Measure and report on the effectiveness of media relations efforts using appropriate metrics and analytics tools.
Qualification
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Required
Bachelor's degree in Public Relations, Communications, Journalism, or a related field
5-7 years of experience in media relations, preferably in the marketing, technology, or print industries or in an agency environment
Ability to consistently uncover newsworthy story ideas and generate a pipeline of media relations possibilities for Quad
Excellent written and verbal communication skills (writing samples requested)
Strong network of media contacts and demonstrated ability to build relationships with reporters
Ability to spot and respond quickly to general news trends where Quad can offer expert commentary / thought leadership
Experience building influence, relationships and trust in large, complex organizations
Proficiency in media monitoring and analytics tools
Ability to work under pressure and meet deadlines in a fast-paced environment
Strong organizational and detail-oriented project management skills
Familiarity with social media platforms and their role in media relations
Benefits
401(k)
Holidays
Vacations
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Company
Quad
Quad is a marketing agency that helps brands reimagine their marketing to be streamlined and flexible.
Funding
Current Stage
Public CompanyTotal Funding
$1.9B2014-04-28Post Ipo Debt· $1.9B
2010-07-06IPO
Recent News
PR Newswire
2024-11-20
BizTimes - Milwaukee Business News
2024-10-23
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