162 applicants

Company

Dynatrace · 8 hours ago

Principal Marketing Manager, Exec Programs (Remote, United States)

Waltham, MA

Full-time

Remote

Senior Level, Lead/Staff

7+ years exp

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Business Process Automation (BPA)Developer Tools

Growth Opportunities

H1B Sponsor Likely

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Responsibilities

Develop and oversee marketing programs targeted at executive audiences, ensuring alignment with overall business objectives.

Create high-impact marketing materials, including presentations, reports, and promotional content, tailored for executive stakeholders.

Collaborate with senior leadership to identify and address marketing needs and opportunities.

Develop program proposals for executive engagement and present to stakeholders for go / no-go decisions on whether to invest in the program opportunity

Analyze market trends and competitive landscape to inform program development and strategic initiatives.

Manage budgets and resources for marketing programs, ensuring optimal return on investment.

Coordinate and execute executive events, webinars, and other engagement tactics to foster relationships with key stakeholders.

Monitor program performance through metrics and provide reports to senior management with insights and recommendations.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Marketing Strategy DevelopmentExecutive EngagementMarketing Analytics ToolsB2B MarketingDigital Marketing ToolsLeadership ExperienceCross-Functional Collaboration

Required

Bachelor's degree in Marketing, Business Administration, or a related field; Master’s degree preferred.

7+ years of experience in marketing, with a focus on executive-level engagement.

Preferred

Proven track record in developing and executing successful marketing strategies and programs.

Strong understanding of the executive landscape and ability to tailor messaging accordingly.

Excellent communication and presentation skills.

Strong analytical skills and experience with marketing analytics tools.

Leadership experience with the ability to inspire and motivate a team.

Familiarity with digital marketing trends and tools.

Experience in B2B marketing.

Ability to work cross-functionally in a fast-paced environment.

Benefits

Health

Dental

Life

STD

LTD

401k

PTO

Competitive compensation

Company-sponsored premium benefits

Medical

Dental

Vacation/holidays

Company matching 401(k) Plan

Company

Dynatrace

Glassdoor

4.2

Dynatrace delivers answers and intelligent automation from data.

Founded in 2005

Waltham, Massachusetts, USA

1001-5000 employees

https://www.dynatrace.com

H1B Sponsorship

Dynatrace has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2023 (10)

2022 (23)

2021 (26)

2020 (11)