Lectrix ยท 14 hours ago
Client Strategy Director
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AdvertisingB2B
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Responsibilities
Design and execute comprehensive marketing strategies tailored to client goals, with a focus on lead generation, brand building, and measurable outcomes.
Deliver campaigns that meet or exceed KPIs, driving ROI and aligning efforts with client business priorities.
Build and maintain strong relationships with clients, serving as a trusted advisor and simplifying complex marketing concepts into actionable insights.
Create and deliver compelling presentations that communicate strategy, performance, and results.
Leverage analytics and performance data to inform decision-making and optimize campaigns.
Qualification
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Required
7+ years of experience in B2B marketing, preferably in technical industries like engineering or electronics.
Strong background in developing go-to-market strategies, lead generation, and brand-building campaigns.
Proven ability to lead and align cross-functional teams to achieve measurable business outcomes.
Deep understanding of CRM systems, marketing automation, and MarTech stack planning.
Exceptional communication and presentation skills.
Benefits
4-day work week organization