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Company

Regal Rexnord · 7 hours ago

Strategic Marketing Manager

Milwaukee, WI

Full-time

Remote

Mid, Senior Level

$80K/yr - $137K/yr

5+ years exp

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H1B Sponsor Likely

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Responsibilities

Collaborate with business development and product management teams to develop, prioritize, and deploy key growth initiatives within targeted industry segments.

Analyze potential market opportunities in alignment with PM and BDM teams to provide a solid basis for investment decisions.

Develop and maintain unique sources of market intelligence for target industries with support from our research analysts, including segment-specific size, short- and long-term industry trends, technology drivers and potential disruptors, and proxies for leading/lagging indicators.

Direct the development of economic, market, and competitive intelligence analysis in conjunction with PMs and BDMs to support strategic planning initiatives, penetrate new markets, and evaluate the performance of ongoing market growth and share capture initiatives.

Work cross-functionally to support the development of the annual strategic plan.

Develop marketing communication strategies together with the C&B/IPS marketing team to drive growth in targeted global end markets.

Provide marketing leadership focused on customer solutions, driving sales growth through targeted marketing campaigns and collaborate with C&B Marketing and IPS Marketing to launch omni channel campaigns to support division growth initiatives.

Work with analysts to identify new leads and align with PMs to prioritize those leads for global commercial team.

Partner with product management and marketing to create sales enablement tools (training materials, customer presentations, literature, digital tools, etc.) for enhanced customer engagement.

Assist product managers with industry/portfolio analysis so they can maintaining maintain product roadmaps that enhance Regal Rexnord’s competitiveness in target industries.

Work in conjunction with PMs and BDMs to identify market and product/portfolio adjacencies.

Support the development of differentiating value propositions for C&B products within vertical market segments.

Collaborate with the product management team to create and execute commercial launch plans and work together to create necessary content to support the launch of new products.

Support PMs to develop a process to execute customer VOC so that we can achieve a deeper understanding of customer needs and decision-making processes.

Maintain M&A target funnels that lead to strategic acquisitions which enhance Regal Rexnord’s industry competitiveness.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Product MarketingProduct ManagementBusiness StrategyMarket ResearchStrategic PlanningCustomer SegmentationCompetitive IntelligenceSales Enablement ToolsCollaboration Skills

Required

Minimum of 5 years of product marketing, product management or business strategy experience in a B2B industrial manufacturing enterprise, preferably with highly engineered products.

Proven track record of delivering growth though superior strategy building and industrial marketing, and new product commercialization.

Self-Starter: able to work in a non-structured environment while maintaining personal accountability for achieving defined objectives.

Strong interpersonal and confident communication skills.

Strong mix of strategic, analytical and tactical skills.

Strong collaboration skills: able to drive action and motivate / influence associates in various positions throughout the organization without direct lines of authority.

Ability to define problems, collect data, establish facts, draw valid conclusions, and develop a strategy where only limited information exists.

Ability to deal effectively with a variety of abstract and concrete variables and apply principles of logical thinking to a wide range of intellectual and practical issues.

Ability to effectively utilize market research skills to identify opportunities for growth.

Ability to travel domestically and internationally (up to 20%) as required.

Preferred

Bachelor’s Degree preferred, preferably in Marketing or Engineering.

MBA a plus.

Direct experience within any of our targeted vertical markets a plus. such as Mining & Metals, Energy, Marine, Crane & Hoist, Forklift Truck, Farm & Agriculture, Construction, Turf & Garden, Medical, Aerospace.

Benefits

Medical, Dental, Vision and Prescription Drug Coverage

Spending accounts (HSA, Health Care FSA and Dependent Care FSA)

Paid Time Off and Holidays

401k Retirement Plan with Matching Employer Contributions

Life and Accidental Death & Dismemberment (AD&D) Insurance

Paid Leaves

Tuition Assistance

Company

Regal Rexnord

Glassdoor

3.3

Regal Rexnord is a manufacturer of airflow, motion control, and power transmission for commercial, industrial and residential settings.

Founded in 1955

Beloit, Wisconsin, USA

10001+ employees

https://www.regalrexnord.com

H1B Sponsorship

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2023 (19)

2022 (37)

2021 (7)