The Sage Group · 8 hours ago
Sr Social Media Analyst
Maximize your interview chances
Insider Connection @The Sage Group
Get 3x more responses when you reach out via email instead of LinkedIn.
Responsibilities
Work closely with existing social analytics agency to refine & uplevel existing deliverables, implementing client best practices
Manage all aspects of social analytics & listening to power owned and operated social media channels
Establish the right cadence for & design deliverables to deliver performance updates & optimization opportunities for channels
Ensure related tooling is maintained, ad-hoc questions are being answered; regularly present findings to channel leads
Execute social reporting for campaigns
Partner closely with agency analytics teams, ensuring use of internal frameworks for consistent reporting & measurement
Track and quantify channel impact on marketing and business goals, uncover what’s working for our brand & other brands based on data & thorough understanding of social platforms
Work with channel owners to develop real-time optimization model to improve content performance & influence strategy
Support boosted social program, helping to identify boosting criteria, analyzing how boosted content performs and strengthens channel performance
Qualification
Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.
Required
BA/BS degree or equivalent practical experience
10+ years of relevant experience working in social media analysis for global tech and AI brands
7+ years of general marketing experience (preferably in digital)
Expert level knowledge of Brandwatch & Sprinklr (or similar social tracking tools)
Up to date w/ latest social measurement & industry trends
Proven track record of ownership over social reporting for a large global brand
Experience owning complex projects with the ability to think, plan and execute on multiple projects at once, in a fast-paced global environment
Knowledge of other marketing analytics, media and brand measurement methodologies
Ability to work outside of US business hours periodically
Proactive and independent: works well with minimal guidance and is excited to 'take the first pass' at analysis plans or reports, without prescriptive direction
Ability to influence at all levels and work effectively across functions and geographies.
Company
The Sage Group
The Sage Group, a 24 Seven company, is a leading talent solutions firm with a fine-tuned approach in the marketing, technology, and business operations space.