You.com · 18 hours ago
Digital Marketing Manager
United States
Full-time
Remote
Mid Level
3+ years exp
Maximize your interview chancesArtificial Intelligence (AI)Chatbot
Insider Connection @You.com
Get 3x more responses when you reach out via email instead of LinkedIn.
Responsibilities
Manage email marketing and advertising campaigns, both internally and externally with partners
Ability to create landing pages for campaigns and run A/B tests to help improve customer experience and monetize the traffic.
Achieve highly effective marketing channel performance across various organic, free, and paid media channels.
Track and report on performance KPIs to increase marketing spend efficacy.
Find incremental opportunities for growth, including new channels, partners, affiliates, and audiences.
Work cross-functionally to ensure consistency of strategy and creativity across channels.
Regularly track, analyze, and create reports on the performance of each marketing channel and campaign.
Focus on presenting the right product to customers through appropriate communication channels, showcasing key benefits, and executing proper conversion mechanics.
Develop and execute a strategy that optimizes marketing conversion paths and drives key business metrics, including sales-qualified leads, opportunities, and revenue.
Evaluate and measure user journeys to inform marketing, sales, and product roadmaps.
Manage, optimize, and maintain marketing-related in-app and in-product messaging.
Manage key conversion points in the marketing funnel, including landing pages, website calls-to-action (CTAs), lead-generating forms, email drip campaigns, etc.
Manage ad placements, partnerships and influencer commitments.
Generate original content and collaborate with other departments, such as design and communications, to develop case studies, videos, blogs, email, and social media to drive product growth and adoption.
Qualification
Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.
Required
BA/BS degree, preferably in marketing or business
3+ years of marketing and demand generation experience for either consumer or enterprise SaaS companies
Experience with web analytics, A/B testing, email, and paid media channels
Proficient in using Facebook and Google Ad Manager to optimize for ad performance across channels
Deep understanding of conversion funnels and marketing KPIs
Highly analytical and able to derive meaning from data through testing and optimization
Strong project management skills and ability to handle multiple projects simultaneously without skipping a beat
Strong presentation and communication skills
Team player and problem solver
Excellent written and verbal communication skills
Willingness to perform other duties and special projects as needed/requested
Be entrepreneurial, scrappy, analytical, and obsessed with refining your craft
Proof of previous work and results required; it can be a case study, previous websites, or portfolio
Reference check from at least three sources
Preferred
Experience in product marketing and /or subscription services
Benefits
Unlimited PTO with 11 U.S. holidays observed and a week shutdown in December to rest and recharge.
Competitive health insurance plan, where 100% of the policyholder is covered and 75% for dependents.
12 weeks of paid parental leave in the US; additional time off is also considered
401k program, 3% match coming January 2025—no vesting period
$500 work-from-home stipend to be used up to a year of your start date
$1,200 / year Health & Wellness Allowance to support your personal goals
In-person coworking weeks 1 to 2 times a year
Chance to collaborate with a team at the forefront of AI research
Company
You.com
You.com is an AI chatbot and search engine that uses LLM to deliver personalized responses to queries with human-like replies.
11-50 employees
Funding
Current Stage
Growth StageTotal Funding
$95MKey Investors
Radical VenturesMarc Benioff
2024-06-17Series B· $50M
2022-07-14Series A· $25M
2021-12-27Seed· $20M
Leadership Team
Richard Socher
CEO
Bryan McCann
CTO and Co-Founder
Recent News
2024-11-19
2024-11-09
2024-11-05
Company data provided by crunchbase
