BPAgency · 16 hours ago

Content Strategist (Part-Time to Full-Time)

United States

Full-time, Part-time

Remote

Mid, Senior Level

$50K/yr - $60K/yr

Maximize your interview chances

AdvertisingMarketing

Hiring Manager

Kerry Wolff

Insider Connection @BPAgency

Discover valuable connections within the company who might provide insights and potential referrals.
Get 3x more responses when you reach out via email instead of LinkedIn.

Responsibilities

Develop and refine content marketing strategies that support client goals. Leverage customer personas, brand positioning, and unique value propositions to create cohesive, outcome-focused content roadmaps.

Identify content gaps and new opportunities by analyzing competitors, unearthing relevant keywords, and pinpointing themes that resonate with the target audience.

Craft compelling website copy, landing pages, blog posts, social posts, email campaigns, and more. Prepare detailed content briefs for a network of writers and designers.

Conduct website quality audits, recommend technical and content improvements for SEO, and build new site pages in WordPress and Webflow.

Collaborate with contractors and freelancers on copywriting, design, and development tasks. Ensure timely, consistent delivery that meets brand standards and KPIs.

Configure and utilize Google Analytics 4, Google Search Console, Bing Webmaster Tools, and other analytics platforms to monitor campaign performance. Translate data insights into actionable recommendations for continuous improvement.

Support client onboarding processes and maintain open, proactive communication to align content initiatives with evolving business goals.

Qualification

Find out how your skills align with this job's requirements. If anything seems off, you can easily click on the tags to select or unselect skills to reflect your actual expertise.

Content StrategySEO ToolsGoogle AnalyticsEditing SkillsWordPressWebflowData AnalysisFreelancer Management

Required

Proven experience in developing and executing multi-channel content strategies, preferably for service-oriented businesses.

Strong writing, editing, and storytelling skills with an emphasis on clarity, structure, and driving conversions.

Familiarity with SEO tools (e.g., SEMrush, Ahrefs, Moz), CMS platforms (WordPress, Webflow), and analytics tools (Google Analytics, Google Search Console).

Ability to transform data insights into actionable recommendations and present findings to stakeholders.

Adaptability, organizational excellence, and a willingness to collaborate in a fast-moving, evolving environment.

Comfortable managing a network of freelancers, delegating tasks, and ensuring consistent quality control.