Aegon · 8 hours ago
Sr. Marketing Specialist, Portfolio Management
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Asset ManagementAuto Insurance
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Responsibilities
Manage digital and promotional activities related to strategy, execution and reporting.
Execute campaigns to drive growth strategies for assigned products and channels as well as production overflow for updates to existing assets, including regulatory requirements and visual identify updates.
Partner with Sales, Marketing, and Product to kick off assigned projects, manage stakeholder and Compliance reviews, finalize and post assets.
Support Portfolio Management efforts including forecasting and prioritization; help create plans based on learnings and translate into actionable plans; evaluate program effectiveness using qualitative and quantitative methods.
Report on productivity, priorities, issues, and opportunities for improvement.
Ensure adherence to established processes and workflows related to end-to-end campaign strategy, creative execution, optimizing for performance, and troubleshooting; identify and recommend new processes and workflows as needed.
Collaborate with cross-functional leaders and teams to ensure delivery of superior customer service and operational excellence.
Serve as an internal escalation point for project related issues.
Qualification
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Required
Bachelor’s degree in marketing, business, communications, or equivalent experience
Five years of experience in marketing communications, digital marketing or project management
Experience developing and executing digital campaigns, marketing programs and complex projects
Thorough understanding of traditional and digital platforms
Technical acumen to design campaigns that optimize the use of marketing platforms
Creative thinker
Excellent communication and relationship building skills
Organizational skills and the ability to manage multiple projects in a fast-paced environment
Preferred
Experience with Adobe Workfront
Experience with change management
Familiarity with content management, workflow and other marketing tools such as CMD, CRM, DAM, Workflow, Salesforce Marketing Cloud, Workfront
Financial services industry experience
Benefits
Annual Bonus based on the Company Bonus Plan/Individual Performance
Company
Aegon
Aegon offers products and services in the life insurance, pension, retirement, and asset management fields.
Funding
Current Stage
Public CompanyTotal Funding
$760M2024-04-10Post Ipo Debt· $760M
1999-04-01IPO
Recent News
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2024-12-17
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2024-11-15
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